More Content Doesn’t Equal Better Content
In the world of SEO, it is very easy to lose the forest for the trees. Sometimes it seems like the entire industry is only focusing on one thing and its importance for a site’s SEO. That one ranking factor gets analyzed, over-analyzed and blogged to death by the industry. One such ranking factor is content. “Content is King” is replayed over and over online, and while that is true, some sites are cutting corners because they think it’s just a numbers game; the more content they pump out, the better. That isn’t true. Contrary to SEO myth, there is no “right” amount of content the search engines are looking for to make a site rank well. It doesn’t matter how many words you have CLICK HERE TO READ MORE...
Download a Free Social SEO Guidebook by Brick Marketing
“The Definitive Social Media Guidebook: Ways to Integrate Your SEO and Social Media Marketing” is my attempt to develop a comprehensive social SEO guide for webmasters, business owners and marketing professionals looking to expand their knowledge of SEO and social media marketing. This guide takes a look at how social media marketing has infused itself in the world of SEO. No longer existing in separate silos, social SEO is changing the online marketplace forever. So much of your online brand reputation and presence are tied up in social networking, it is impossible to fully separate social media marketing from your SEO and link building campaigns. The Brick Marketing social media marketing guide is broken into 7 sections including: • What Social Networks Should You CLICK HERE TO READ MORE...
Keep Your Link Building Activities Diverse – SEO Video Lesson
If you find yourself focusing too heavily on one type of link source, you could be limiting the success of your SEO. First off, if your favorite link building tactic is ever labeled as black hat by the search engines (much like link exchanges were) then the bulk of your links are now on the wrong side of the Webmaster Guidelines! By taking a diverse approach to your link building, you are demonstrating a commitment to white hat SEO and are protecting your site from any future changes in the search engines' algorithms. Watch this week's SEO video lesson here! For more SEO video tips and lessons from Nick Stamoulis, check out the Brick Marketing SEO video lesson archive . CLICK HERE TO READ MORE...
How to Make Facebook a Useful SEO Tool
Social media and SEO are more intertwined than ever before; just look at the creation of the latest social network, Google+. Google, the undisputed king of search, is making a viable attempt at entering into the realm of social media, solidly owned by Facebook. Meanwhile, Facebook and Bing have formed a partnership to personalize the individual SERP of every Bing searcher. What does this mean for site owners? If you want your SEO to succeed, you have to start incorporating elements of social media into the mix. Let’s start with the 800 pound gorilla of social networking—Facebook. 1. Promote your content Social media and content marketing go hand-in-hand so well, it doesn’t make sense to not use Facebook to promote your content. When a blog post/article/video goes live, CLICK HERE TO READ MORE...
What’s New in SEO for September 13, 2011
We have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: A fall spring-clean Google will be shutting down a number of products and merging others into existing products as features in the next few months in order to make things much simpler for its users. WHAT'S NEW THIS WEEK WITH YAHOO: Yahoo! Search Trends: Top Online Political Searches Yahoo shares information on searches related to political material that has been popular lately. WHAT'S NEW THIS WEEK WITH BING: Affordable Fall Weekend Getaways Since the months between summer and the holiday season are less popular with travelers, some cheap deals can be found CLICK HERE TO READ MORE...
5 Surefire Ways to Annoy the Search Engines
The search engines don’t take kindly to sites that try to manipulate the search results in their favor. Black hat SEO firms and spammers are constantly looking for new ways to twist the ranking factors. For instance, having a lot of links pointing to your site is important for SEO, so spammers get links from low quality, spammy sites to boost their link number. Never mind that these links are coming from spam blogs, they choose quantity over quality. 1. Throwaway domains Google specifically warns against throwaway domains in their SEO Webmaster Guidelines. A throwaway domain is a domain that has very little real value, and is just used to build link popularity to a second site. Many black hat SEO firms will use throwaway domains CLICK HERE TO READ MORE...
SEO Advice for New Site Owners
I know it sounds strange—an SEO firm telling potential clients to NOT outsource their SEO? What kind of business sense does that make? Shouldn’t I be trying to get as many clients as possible? Here’s the catch, I only want to work with clients that I know I can help! Otherwise, it’s a waste of my time and their money. New site owners (even if they are lucky enough to the have the startup funding) shouldn’t be outsourcing their SEO for at least the first year of their site’s life. Here is my advice for new site owners looking to start their SEO: 1. Learn the basics of SEO for yourself There are hundreds, if not thousands, of free SEO and Internet marketing guides out there for site CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
