Yes, EVERY Page Needs to Be Optimized
For smaller site owners, this isn’t a terrifying prospect. While the entire optimization process (keyword research, rewriting content, creating Meta tags and descriptions, etc) can take a while from start to finish, a website that only has 50-100 pages isn’t going to have to spend the next month implementing changes. That may not be the case for much larger sites and their owners. For a site with 1,000+ pages (most likely an e-commerce site), on-site optimization is going to take much longer and will have to be implemented over time. Here are a few tips for making sure that every page gets optimized: 1. Check out what pages Google has indexed You can either use the site operator search (site:YourURL.com) right in the Google search or (for more CLICK HERE TO READ MORE...
Social Media Expert, or Kid Who Has a Facebook?
This is a guest post written by Amanda DiSilvestro of Business.com Now that social media has entered the marketing scene, so has the position of social media expert. Since social media is fairly new, it makes sense that not every veteran business owner is up to date on the latest social media lingo. Fortunately for the business owner, they can hire a social media expert to take care of the new-age marketing practices. Unfortunately for the business owner, they have to somehow interview and hire this “expert.” If you are unfamiliar with social media, don’t sweat it. Before hiring a social media expert there are a few things you can look for that will point you in the right direction. In many cases, this will be CLICK HERE TO READ MORE...
Can I Ask You a Quick SEO Question?
In the world of SEO, there are very few “quick” questions. Sure, I can give you the basic definition of what SEO and SEM are, explain why link building is important and give you a bullet list of blog post topic ideas, but what good is that really going to do for your website? All that information you could learn in ten minutes from the Google Webmaster Tools page on SEO and a few blog posts, but those sources aren’t going to give you any radical insights into how to make SEO work for your site. And neither can I in a ten minute call. In order to answer your “quick” SEO question, I need to ask you ten not-so-quick questions about your marketing and your CLICK HERE TO READ MORE...
Is Blogging a Necessary Evil?
I’ve written my share of posts explaining why a business blog is valuable, but some site owners still feel like blogging is just another uphill battle for their business to take on. It’s no easy task setting time aside every day to write a new blog post and then commit to promoting it (essential for success!) once they go live. Every site owner struggles to come up with relevant topics, attract loyal readers and build their reputation as an industry authority. Blogging, as part of an inbound marketing campaign, is an incredibly long term process and it’s very easy to lose faith after investing three months of hard work and not seeing the return you were expecting. The worst thing CLICK HERE TO READ MORE...
Blog Posts to Read for October 27, 2011
Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! A Quick Guide to Writing Great Blog Posts for Businesses This post takes a look at four items a blog post needs to be successful and tells what you need to do to make sure they are optimized. CLICK HERE TO READ MORE 5 Uncomplicated Blogging Tips to Grow Your Blog A successful blog is an integral part of a digital marketing strategy. This post includes tips to become a top class blogger. CLICK HERE TO READ MORE Two biggest SEO techniques to CLICK HERE TO READ MORE...
Enterprise SEO Best Practice Tips
While the rules and guidelines of white hat SEO should apply to every website no matter how big or small it is, getting the SEO ball rolling in a large company is often a lot harder than when working with a small to mid-size company. As an SEO provider, the most challenging part about working with a large company is that it takes forever to get things approved. There is a much larger chain of command to work through and the person I directly report to isn’t usually at the top of that chain. It turns the enterprise SEO process into a very complicated situation very quickly. Here are 4 best practice tips to help streamline your enterprise SEO: 1. Have one person serve as liaison with CLICK HERE TO READ MORE...
Register Now for the Raleigh Internet Summit 2011
Brick Marketing is one of the proud sponsors of this year’s Internet Summit in Raleigh, NC, November 15th-16th at the brand new Raleigh Convention Center. The Fourth Annual Internet Summit promotes forward thinking and thought leadership with sessions on social media, mobile marketing, SEO, analytics, video, usability, online advertising and much more! Internet Summit supports web oriented entrepreneurial activity, innovation and the economic development of southeast and mid-atlantic regions. Internet Summit brings together over 1500 Internet executives, senior marketers, digital professionals, entrepreneurs and investors for the largest digital event in the southeast. There will be over 120 professional speakers from some of today’s top brands including: •Lynnette Montgomery, Director of eCommerce & Digital Marketing for Burt's Bees •Markus Renstrom, Head of SEO at Yahoo! •Noah Everett, CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
