What’s New in SEO for December 13, 2011
We have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: Gmail and Contacts get better with Google+ Google+ users can now grow their circles, filter emails and contacts by circles, keep all contact information up-to-date automatically and share photos to Google+ from Gmail and Contacts. WHAT'S NEW THIS WEEK WITH YAHOO: Meet The New BOSS: Yahoo! Search launches a new home for Search BOSS and three new offerings New Yahoo! BOSS offerings address user engagement, traffic recirculation, monetization, and high development and maintenance costs. WHAT'S NEW THIS WEEK WITH BING: Introducing a Streamlined Redemption Center and New Bing Rewards Bing has announced the launch of a brand new CLICK HERE TO READ MORE...
Taking an Onsite SEO Inventory of Your Website
How long ago did you last sit down and go through your website with a fine toothed SEO comb and optimize each page? If you’ve been actively engaged in a link building campaign for the last few years, it’s probably been a while, right? On site optimization, in my opinion, should be the first phase in any SEO campaign. After all, what good is an increase in traffic to a site that isn’t prepared to convert? (But that’s an argument for another day!) However, if all your recent SEO efforts have been focused on link building that may mean it’s time to revisit your on site SEO! First off, take a look at pages you haven’t updated in the last 6 months or so. Is all CLICK HERE TO READ MORE...
Is Guest Blogging Becoming a Black Hat Tactic?
For the record, let me say that I think guest blogging should be included in any content marketing campaign. Finding relevant industry blogs to become a regular guest author on has many benefits including: increasing your online brand presence, building your brand’s authority, developing quality inbound links, driving targeted traffic to your site and more. But I’ve noticed a disturbing trend in the last few months that is making me nervous. A few years ago, my inbox would be flooded with emails asking for link exchanges, the “I’ll link to you if you link to me” version of link building. Back then, link exchanges were a viable form of link building until Google decreed that they were black hat. As a strictly white hat SEO CLICK HERE TO READ MORE...
3 Essential Tips to Keep Your SEO Under Control
When you actually sit down and map it all out, optimizing a website (even a small one) takes a lot of work! Once you’re done with the actual on-site SEO, there is still link building to contend with, and I would argue that link building never really ends if you want to succeed in the long run. For site owners looking to manage their own SEO, it can get very overwhelming very quickly! But there is no need to panic. Here are 3 ways you can keep your SEO from overrunning your day. 1. Weigh time vs. return. This is a very important tip for e-commerce site owners to think about. Let’s say your e-commerce site has 5,000 pages. I can speak from experience and say CLICK HERE TO READ MORE...
Blog Posts to Read for December 8, 2011
Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! Where do you use landing pages? This post questions why landing pages aren’t a huge part of the online marketing discussion. CLICK HERE TO READ MORE 9 Steps to Compelling Contagious Content for Your Social Media Marketing Creating compelling contagious content can be the difference between success and failure of any media marketing venture. CLICK HERE TO READ MORE The Impact of Google Encrypted Search for the B2B Marketer Google’s encrypted search is particularly troublesome for B2B internet marketers since every bit of website traffic information can CLICK HERE TO READ MORE...
Branded Vs. Non Branded Searches
A well-optimized site should target a variety of branded and non-branded keywords. This will help ensure that your site is targeting as many search phrases as possible, increasing the amount of targeted traffic being delivered to your site. Site owners should keep in mind that the amount of traffic they get from branded vs. non-branded searches is not going to be the same and will grow at different rates. Branded searches When the amount of branded searches goes up (people looking for your company directly), it is a good indication that your other online and offline marketing tactics are going well. You are building a strong online presence, increasing your brand recognition and developing a strong online brand and reputation. Someone who conducts a branded CLICK HERE TO READ MORE...
Build Rapport with Your Blog Readers
It’s not enough to get someone to read one of your blog posts once. If you really want your blog to succeed in the long term you want them to keep coming back! Aside from creating great content on a consistent basis (which is a must of any business blog) here are 4 tips for building a stronger rapport with your blog readers. 1. Share the comment love. Even if they were just doing it for the link (although we all hope it’s really just because they love our blog), everyone who leaves a comment on your blog posts took a few minutes of their day to do so. Repay the favor and leave a comment or two on some of their blog posts. I can’t CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
