What’s New in SEO for December 6, 2011
We have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT'S NEW THIS WEEK WITH GOOGLE: The next stage in our redesign Google has launched a new Google bar which will enable you to navigate quickly between Google services. WHAT'S NEW THIS WEEK WITH YAHOO: Calling all iPhone Users: Updated Yahoo! Search App Released Yahoo! has released an update to the Yahoo! Search App for iPhone and iPod touch which will bring the familiar Yahoo! browser experience to the iPhone and iPod touch, along with many other new features. WHAT'S NEW THIS WEEK WITH BING: Bing on Xbox: The Future of Entertainment Search Bing on Xbox allows you to sort through all of CLICK HERE TO READ MORE...
Refresh Your Content Every 1-2 Years – SEO Video Tip
A lot of site owners think that once their site is up and running they can set it and forget it; this is not the case! You want to refresh the content of your website every 1-2 years to keep it up-to-date and relevant. What new products or product upgrades have come out in the last year? What conferences are you going to be attending? How has your company changed? All of this needs to be reflected in your site's content. Watch this week's onsite SEO video lesson here! For more onsite SEO video tips and lessons from Nick Stamoulis, check out the Brick Marketing onsite SEO video lesson archive . CLICK HERE TO READ MORE...
Using SEO to Connect with B2B Decision Makers
In B2B industries, the decision makers are the ones that pull the trigger on all purchasing decisions; that makes them your target audience. You need to develop a B2B SEO campaign that allows you to connect with those decision makers via multiple platforms, numerous touch points and at every stage of the buying cycle to get their attention and earn their business. The competition to win the hearts, minds and dollars of those B2B decision makers is fierce, so a drop in the bucket isn’t going to get you anywhere. If you really want to earn their business, you have to take your B2B SEO campaign up a notch. Start with your content marketing How can you take your content marketing CLICK HERE TO READ MORE...
Don’t Let Debbie Downers Ruin Your Confidence!
As I’ve mentioned before, I’m a big proponent of LinkedIn Groups as part of your content promotion strategy. But just because I see the value in submitting your content to LinkedIn Groups, that doesn’t mean I haven’t hit a few bumps in the road along the way. When working with social media you are going to have to deal with people (gasp!) and those people might have different opinions than yours (double gasp!). Some of them aren’t going to be afraid to express their opinion. But you shouldn’t let a negative comment send your entire social media marketing strategy into a tailspin! I’m lucky that this blog can cover a wide range of topics and still be relevant to my target audience. CLICK HERE TO READ MORE...
The Differences Between a 301 and 302 Redirect
One of my biggest pet peeves as an SEO provider is being kept in the dark by a client. I’m not sure if they think I’ll be mad at them because they are redesigning their site or what (for the record, I think most sites could stand a redesign every few years) but on more than one occasion in my 12+ year career in the world of SEO and online marketing, I’ve had a client launch a new site without telling me about it. Why does that bother me? Because more often than not they forget to redirect all their old inbound links to the new site! Years of link building and site trust go down the drain in an instant. There is no way CLICK HERE TO READ MORE...
Blog Posts to Read for December 1, 2011
Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! SEO Tactics for 2011/2012 This post includes six ways to improve your search rankings in the next year. CLICK HERE TO READ MORE Just an Average Day on Facebook [Infographic] This post includes an infographic which takes a look at what the average statistics are for the social network on any given day, including number of friends, private messages and comments. CLICK HERE TO READ MORE Why Your PPC Campaign Needs SEO Businesses often have the misconception that investing in PPC or SEO is mutually exclusive but in reality, these CLICK HERE TO READ MORE...








