Do Blog Links Provide Any Real Value?
The online world is becoming dominated by blogs; at least it seems like it. For a website owner, you may wonder if backlinks from blogs actually help in your overall search engine optimization strategies. There are two ways to look at this question. Are blogs simply valueless sites that contain little in the way of value, or are blogs just an extension of a website and contain valuable content. The reality is somewhere in between I am sure. However, when it comes to SEO considerations, if a blog ranks well for a particular keyword then the value of any link is little different to a standard web page (if that exists anymore?). Google indexes a lot of blogs, do they place high importance on them in the CLICK HERE TO READ MORE...
Video Transcripts As Part Of Your SEO Strategy
Videos have become an extremely popular addition to web pages and much has been written about how to optimize them for search results. One little used option is to include a transcript of your video. As part of your SEO strategy you can submit the transcript to Google. A thread on Cre8asiteforums discusses the use of transcripts. Google have a preference for including time stamping in the transcript. Those who participated in the thread doubted the user benefit of the time stamping, and for most users I tend to agree. I cannot see how time stamping can help with the videos indexing - since, from a search and SEO perspective; it is the content that is important. One option that was mentioned in the thread CLICK HERE TO READ MORE...
Link Building Is Not Always The Most Important SEO Factor
There are times when we pay too much attention to link building and not enough to the many other SEO factors that go into ranking well in the search results. This can be particularly true if we are trying to climb above one of our competitors in those search results. It is quite easy to find information on our competitors. One piece of important information is how many backlinks your competitors have. If you find that you have far more backlinks than your competitor, yet still not outranking them, perhaps it's time to start looking at other SEO factors. Perhaps their content has a better ratio of keywords than yours. It could be you have too many keywords, or not enough. Other SEO factors such CLICK HERE TO READ MORE...
Promote Social Media For Long Term SEO Gain
Social media is becoming used as both a marketing and link building option by many SEO proponents. There are many different types of social media outlets ranging from forums through social bookmarking and social interaction sites like Facebook and Myspace. It often appears that individuals who use these sites do so to get incoming links and traffic coming into their pages, but not going back out again. From an SEO perspective I can understand the thinking - if there is any. Sometimes it is done without giving any thought to reversing the process. Many will ask, "why would you link back to a social site?” Under normal circumstances I wouldn't. But there are times when your promotion of a social site may ultimately benefit your own CLICK HERE TO READ MORE...
Set Time for a Task a Day!
At present, one of the major search engine optimization factors in determining website authority, and subsequently search result placement, is the number and quality and relevant links coming in to the pages of your website. If you set aside a small amount of time each day you can steadily build and manage your links effectively. These five tasks will go a long way to making you task easier. Your first task is to ensure that all current links are active and going to the right places - this includes internal links. If there are any dead links, check them and repair or remove them altogether. Every day check on the number of links on any one page and keep them under control. Spend some time researching your CLICK HERE TO READ MORE...
Running Out of Links? Are you Kidding!
A WebMasterWorld forum thread discussed one members view that they had run out of link building ideas. Some of the suggestions were interesting; some were also quite valuable from an search engine optimization perspective. The question was based on one member’s frustration. They had done all the normal link buildings tasks such as article submission, forum participation, blogs, directories and "traded links with pretty much every site I can find in my niche that's worth exchanging links with". The final response to the question was probably the most pertinent: are you really out of places to get links? That's impossible!(sic) It really is almost impossible to run out of sites to acquire links from. Sometimes the problem can also be one of trying too CLICK HERE TO READ MORE...
How Many Internal Links Can I Have?
One important aspect of your search engine optimization program is how you structure your internal links. It does raise the question whether or not you can have too many internal links on the one page? I have never seen a formula for links, keywords, or any other search engine optimization tactic. Common sense would tell you that internal links should meet certain criteria such as: Relevance: One of the most important criteria. Linking pages that are not relevant could be counterproductive. Anchor Text: If you are going to link to other pages on your site then be sure to use the right anchor text. Quantity: Here we go - how many? Sorry, not the answer you are looking for! It appears to be accepted now that search engines CLICK HERE TO READ MORE...
Do You Optimize All Links For SEO?
Good search engine optimization practices suggest that links, particularly internal links, should have appropriate anchor text; that is, anchor text that uses keywords or keyword phrases. Most website owners who are skilled in search engine optimization techniques know this already. However, sometimes the concentration is on deep content pages and the obvious links are left un-optimized. Examples that you may see frequently include the 'About' page, Sitemap and Contact pages. These URL's can often be optimized as well, particularly if you want to increase the number of keywords on a page. The optimization of these pages can be straightforward. For example, you could link your 'About' page using the anchor text of 'About site name', the sitemap's anchor could be 'sitename's Sitemap'. One link that is CLICK HERE TO READ MORE...
The Real Power Of Anchor Text In Links
When we talk about search engine optimization there are always two topics that constantly come to the surface. One is ‘keywords’ the other is ‘links’. The two are closely related although a simple experiment can show you how the wrong keyword in the anchor text of a link can have amazing results. One of the biggest problems we find when looking at external links is the way anchor text is used. In fact, when reviewing sites prior to commencing a search engine optimization program I am amazed at anchor text that has been used for internal links. I don’t know how many times I have seen the word here or click here used as anchor text. By simply replacing those words with keywords you can turn CLICK HERE TO READ MORE...
Ultimate Link Building Guide To SEO
One of the most important ingredients in a good SEO campaign is link building. It can also be one of the toughest. Search engines can be a little tough on unethical link building strategies and if you add the growing use of 'nofollow' attributes to links, gaining quality links takes a lot of work. This list itemizes most of the link building opportunities available. 10: Link Farm: Link farms are outdated and generally result in search engine penalties. No longer worth thinking about. 09: Paid Reviews: There is an old saying in the IT world - GIGO - garbage in garbage out. Generally speaking paid reviews are poorly written articles on non-relevant sites. If you can get a good review on highly ranked relevant site then you CLICK HERE TO READ MORE...
Relevant Links from New Websites – Do They Provide Value?
Newbies - the new kids on the block. Fresh young websites that are still in diapers. These sites often show an unranked Google PageRank so is there any value in linking to, or more importantly from a search engine optimization perspective, getting linked from? There are many quotes that come to mind, however, in plain terms, what may appear useless today could prove to be powerful down the road. The real art of search engine optimization is just reaching the top of the SERP’s, it is also about staying there, going the distance. The only way you can plan for the future is by looking for related sites that are growing, developing their own inbound links and slowly improving their position. While they may have only CLICK HERE TO READ MORE...
Sending Link Requests As Part Of Your SEO Strategy
One of the key components of a search engine ranking is the number of quality pages that link back to your pages. Gaining organic links can be slow and relies on the goodwill of visitors to your site. One search engine optimization strategy is to request links from sites associated with your industry. Overall the best approach to link building is taking a blended and natural approach. While I do not recommend link exchange as a major part of link building, from time to time it may make sense as a small part of your overall link growth. When client's ask me about this I normally say link exchanging is something that used to work well 4 years ago, but is not CLICK HERE TO READ MORE...
The Secret Key To Advanced Linking
Getting search engine optimization basics right is fairly straightforward these days. You can follow a plan just like a menu. Determine your keyword(s); generate content style using those keywords; submit to a couple of bookmarking sites; and your done. More advanced tactics require a little more in the way of creativity - or just planning. If you look around the web, and the blog community is a classic example, there are those with well ranked sites that attract a lot of links, and then there is everyone else. We all undertake search engine optimization programs that match even the best of sites. So what is the secret to getting those higher ranks and attracting links? First, let's clear one thing up. It's a search engine optimization CLICK HERE TO READ MORE...
Assessing An Inbound Links Value
Obtaining links to your site can be a frustrating business. Your search engine optimization program can produce pages that are, technically speaking, perfect - yet they fail to attract links. You can get out and start to acquire links through directory submissions, social media and even article directories, however you should also have a healthy percentage of links from other relevant sites. As you start to acquire links from other sites you can assess the search engine optimization value of those links by researching certain factors. 1 - Relevance - The relevance of the page and site that links in to your pages. The more relevant the site or page is, the more value can be placed on that link. 2 - Anchor Text - The anchor text CLICK HERE TO READ MORE...
SEO And Creative Link Building
Sometimes you need to be a little creative with your search engine optimization strategies to gain targeted inbound links. Generally speaking we have no control over how other sites links to our pages. Some these techniques may help. If you are going to ask another webmaster for a link - particularly a reciprocal link - be sure to explain how a link is going to benefit his pages. While you're at it, include a pre-made html code that they can simply copy and paste - it also means you have control over the anchor text and where the link is going - the ultimate in search engine optimization outcomes. If distribute a newsletter, offer to advertise a website in your publication in exchange for links back to CLICK HERE TO READ MORE...
SEO Journal is Written by
Brick Marketing Founder,
Nick Stamoulis:
Nick Stamoulis - SEO Bio.
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