How To Use Twitter To Build Links
It's no secret that Twitter links are nofollow. Andy Beal wrote a great blog post about how Google won't crawl those Twitter links and how that hurts all of us. But Andy's such a swell guy he offers a suggestion to both Google and Twitter: Kill the nofollow! Good idea, but until it happens we all are sitting here sucking our thumbs wishing Twitter links were dofollow. I know how you can make them dofollow. First, you have to get out of Twitter and into the rest of the blogosphere. But how do you do that? There are a number of ways, really. Any of them are legitimate, though one or two may be circumspect. Still, get those links out of Twitter and somewhere else CLICK HERE TO READ MORE...
Linking To A Segment Of YouTube Video
This isn't directly related to search engine optimziation, but it does have some implications for video and viral marketing. You can link to a specific segment of a YouTube video within your web pages and blog articles. Were you aware of that? It's a real simple process. Let's say you have a 4-hour presentation that you gave at a conference, but you just want to share one specific segment of that presentation with your web audience. If that segment falls near the 2-hour mark of the video and lasts for 20 minutes then you can link to that particular segment of the video that you upload to YouTube. All you do is a little snippet of code at the end of the YouTube video URL. CLICK HERE TO READ MORE...
Can Social Media Optimize Your Website?
If you haven't heard by now, the Mars brand candy Skittles made a courageous effort to include social media user-generated content (UGC) on its website, but its effort has blighted its colorful face with a few ugly punches. It was a valiant effort, and to answer the question: Yes, this kind of UGC can help you optimize your website for your important keywords. But at what cost? Well, that's what Skittles found out. Any time you open your company website up to the entire Web to come in and say anything they want, they will. Do you really want that? Is that the cost you're willing to pay for search engine optimziation your website the easy way? The comments page CLICK HERE TO READ MORE...
Fix Those Broken Links Before They Break You
One of the things that can put a hamper real quick in whether or not your site is a long-term success are the links. Broken links can kill you quickly. If you have enough broken links you will lose some authority and when that happens you'll just end up losing PageRank, traffic, and who knows what else. It is critical that you fix your broken links before they fix you. There are plenty of link checkers online that you can use to check your links to make sure you don't have any broken. Some SEO tools include a link checker. But there is a free link checker that you use to check your internal site links. The W3 link checker not only CLICK HERE TO READ MORE...
Traffic, Links, and Article Sandwiches
Doing business online boils down to two things reall - traffic and links. Traffic is important because without it you can't close any sales. It takes traffic to make conversions. Where you get your traffic from isn't as important as getting targeted traffic. If you drive traffic to your website that is qualified and ready to buy then you have good traffic. It's the most important thing for any website. Links are a means of driving traffic. With links you can build a solid base of targeted traffic that shows up at your doorstep over and over again, day in day out. Where you place your links is very important in the overall scheme of things because if you put them in the wrong places you CLICK HERE TO READ MORE...
4 Google Properties That Can Help You Build Links
There's a great article on how Google can help you increase your search engine positioning over at Search Marketing Standard. Author Rebecca Appleton clearly has a good handle on Google. Of course, we've known about these at SEOJ for some time now. Since these are all off-site properties for you, the link building options for you are tremendous. Here's how you can use these 4 Google properties to help you build more inbound links to your website: Knol - Google Knol being what it is, it makes for a great article marketing tool. The idea is to write an in-depth article on a particular aspect of your niche that will make you stand out as an expert in your field. The difference between Google Knol CLICK HERE TO READ MORE...
Are Website Directories Worth The Effort?
Website directories come in all shapes and sizes. Some provide link juice, others do not. Some require reciprocal links, some do not. Some ask you to pay a fee while others will list your website for free. Which ones are the best ones? Answering that question is difficult because the answer depends on a lot of other variables that may or may not have an answer. How much traffic does the website directory get? What is its PageRank and does it matter? Is it a niche directory? How long is the wait to get listed? What is the fee and can you afford to pay it? A directory's authority is perhaps the most important thing. Many website directories are here today, gone tomorrow. They won't help you CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
