Promote Social Media For Long Term SEO Gain
Social media is becoming used as both a marketing and link building option by many SEO proponents. There are many different types of social media outlets ranging from forums through social bookmarking and social interaction sites like Facebook and Myspace. It often appears that individuals who use these sites do so to get incoming links and traffic coming into their pages, but not going back out again. From an SEO perspective I can understand the thinking - if there is any. Sometimes it is done without giving any thought to reversing the process. Many will ask, "why would you link back to a social site?” Under normal circumstances I wouldn't. But there are times when your promotion of a social site may ultimately benefit your own CLICK HERE TO READ MORE...
Yahoo!, Google, SEO And Backlinks
The forums at DigitalPoint have been discussing the apparent change in Yahoo! back link counts. One voice appears to have lost 5000 links. From an SEO point of view, this could be a heavy loss; it really depends on what percentage those links form. If his starting point is in excess of 20,000, a 25% loss is significant. Google can be very slow at updating their back link counts. Most SEO experts become quite frustrated with the delay between creating a link and its appearance in Google's stats. Google are also fairly fastidious as to what they call a link. Yahoo! may show several thousand links while Google will only show several hundred. There are many reasons behind this difference, one of the major ones being CLICK HERE TO READ MORE...
Removing Link Building From The SEO Equation
Eric Ward on Search Engine Land has written what is probably one of the best posts on link building and search engine optimization that I have read in recent times. His philosophy is to remove link building from the SEO equation, particularly when it comes to content creation. To quote from the post: Link building is one part marketing, two parts public relations, and three parts common sense. If you have passionately inspired content that is of the caliber that it can earn and/or pursue links from sites that search engines happen to feel are trustworthy, then yes, there is an SEO component to link building that can be nurtured and maximized. But don't put the cart before the horse. Creating content only for the CLICK HERE TO READ MORE...
Is Anchor Text Less Important To SEO Now?
An article by Patrick Altoft on Blogstorm seems to indicate that perhaps Google is placing less emphasis on keywords in anchor text and looking more for natural links. The article raises some interesting points and if the situation is true, it could have a major bearing on search engine optimization and the way we try build links to out pages. I can understand his point where he feels that Google: wants to show the most relevant and trusted websites at the top of the search results but anchor text has no relation to trust for most queries. The argument he uses however, is fairly narrow using people’s names. The problem with anchor text in general is that it is used by both trusted sites trying to link CLICK HERE TO READ MORE...
Set Time for a Task a Day!
At present, one of the major search engine optimization factors in determining website authority, and subsequently search result placement, is the number and quality and relevant links coming in to the pages of your website. If you set aside a small amount of time each day you can steadily build and manage your links effectively. These five tasks will go a long way to making you task easier. Your first task is to ensure that all current links are active and going to the right places - this includes internal links. If there are any dead links, check them and repair or remove them altogether. Every day check on the number of links on any one page and keep them under control. Spend some time researching your CLICK HERE TO READ MORE...
Running Out of Links? Are you Kidding!
A WebMasterWorld forum thread discussed one members view that they had run out of link building ideas. Some of the suggestions were interesting; some were also quite valuable from an search engine optimization perspective. The question was based on one member’s frustration. They had done all the normal link buildings tasks such as article submission, forum participation, blogs, directories and "traded links with pretty much every site I can find in my niche that's worth exchanging links with". The final response to the question was probably the most pertinent: are you really out of places to get links? That's impossible!(sic) It really is almost impossible to run out of sites to acquire links from. Sometimes the problem can also be one of trying too CLICK HERE TO READ MORE...
How Many Internal Links Can I Have?
One important aspect of your search engine optimization program is how you structure your internal links. It does raise the question whether or not you can have too many internal links on the one page? I have never seen a formula for links, keywords, or any other search engine optimization tactic. Common sense would tell you that internal links should meet certain criteria such as: Relevance: One of the most important criteria. Linking pages that are not relevant could be counterproductive. Anchor Text: If you are going to link to other pages on your site then be sure to use the right anchor text. Quantity: Here we go - how many? Sorry, not the answer you are looking for! It appears to be accepted now that search engines CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
