Develop a Better Internal Linking Structure
Link building can be broken down into two separate projects; off-site link building, which focuses on developing a variety of quality links from numerous sources, and on-site link building, which helps develop a flatter site structure and more user-friendly experience. Both are equally important in terms of SEO. Off-site link building will help drive more targeted traffic to your site, while on-site link building will help convert more visitors. Here a 4 ways you can develop a better internal link structure. Flatten your site structure A good rule of thumb: it should take no more than 3 clicks for a user to get from your homepage to any internal page on your site. Any more than that and you risk losing your visitor along the way. Link related CLICK HERE TO READ MORE...
Product Review of Link Research Tools Link Building Toolkit
Links are the bread and butter of SEO. A major contributing factor to the search engines’ algorithms, links help build a site’s trust factor, drive targeted traffic and increase brand presence online. Developing and implementing a diverse link building campaign is one of the most important factors contributing to overall SEO success, but it is not an easy task. One of the most complex tasks associated with link building is identifying and organizing the inbound links your site has, as well as discovering new places to get a quality link. The Link Research Tools (LRT) Research Center has 10 different link data tools for users, making it one of the most comprehensive link building toolkits available. Their tools uncover more data about your CLICK HERE TO READ MORE...
Relationships Have More Value than Links
Link building is one of the essential components of a strong SEO campaign. The more quality, one-way links you have pointing to your site, the better trust factor your site has. Links also help drive targeted traffic through to your site, which in turn can increase your conversion rate. But I’ve seen a lot of site owners get so focused on getting links that they sacrifice their online reputation in order to get them. Link exchanges, paid links, links to splogs (spam blogs) and “bad” sites (pornography, gambling, alcohol) all detract from you online reputation and trust factor. Besides, the link is not the most important thing in itself. Building a relationship has more long-term value than just getting the links Let’s say you want CLICK HERE TO READ MORE...
The Dos and Don’ts of Blog Commenting
Blog commenting is an incredibly useful link building activity for multiple reasons. First off, it’s a good way to build up the amount of quality, one-way links pointing to your site. Secondly, commenting on industry and related blogs helps establish your company as an expert. Blog commenting is also the first step in building a strong relationship with influential bloggers in your industry, a partnership that can have long lasting benefits. But none of these benefits of blog commenting will come if you don’t go about it in the right way. Here are a few dos and don’ts of blog commenting: Do Use a real name whenever possible. People like to talk to other people, not nameless and faceless corporations. Using a real name also makes it harder CLICK HERE TO READ MORE...
Tips for Conducting a Link Audit
A link audit is the first step in developing any link building strategy. Before you can start doing any new link building, you need to have a clear picture of what has been done. Even if you have never engaged in any intentional link building before now, chances are you still have some amount of one-way links pointing to your site. These natural links develop over time as other sites link to your. A blog review of one of your products, for instance. Or an article quoting your VP of Marketing from an interview they gave to an online industry publication. These natural links just happen, regardless of whether you intended for them to occur or not. A link audit is going to give you CLICK HERE TO READ MORE...
What to do When Your Link Building Gets Stuck
Sooner or later it is bound to happen. You or your SEO professional are in month nine of the year-long link building strategy and you’ve hit a wall. It feels like there are no more quality blogs to comment on, your list of directories to submit to is getting smaller and good, new ones increasingly hard to find and creating new content feels like pulling teeth. You’ve hit the link building wall. If you work in a relatively niche industry, you may hit this wall sooner than others. But don’t let this stop your link building efforts or SEO tactics in general. Here are a few ideas of what to do when your link building gets stuck: Don’t get frustrated It’s easy to feel like you are CLICK HERE TO READ MORE...
Keep Your Link Building Diversified!
I’ll admit it, the first time you take a good hard look at your link building strategy, the seemingly endless rows of directories, blogs, forums, business profiles, social networking sites and more that you’re supposed to methodically work through can be incredibly overwhelming. A lot of website owners think the best approach is to roll up their sleeves and begin at the top. But link building is one of those few times where starting at the top of the list and working your way down is not the way to go. Search engines like to see you take a diversified approach to your link building efforts. So don’t do all your paid directory submissions one month, your local search profile creation the next, your video CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
