Does Google Look At The Keyword Meta Tag?
Matt Cutts explains that Google hasn't cared about the keywords meta tag in ten years for search engine optimization. In fact, he says that if another website owner copies your keywords and uses them in your meta tags then you really shouldn't care. Even if they use your branded keywords. Well, Google may not care about the keywords meta tag, but some search engines do so take Matt's advice with a grain of salt. Having another website rank higher than you for your branded keywords because they snipped your keywords and used them for their own site wouldn't be cool, no matter how small that search engine is. Though, I will say this, there are legitimate reasons why you and another website might share the CLICK HERE TO READ MORE...
Is Yahoo! Getting Tired Of Its Marriage With Bing?
Will searchers on Yahoo! be using Google search any time soon? One senior Yahoo! employee thinks it may be in the future. This opens up several big cans of worms, more than just search engine optimization issues... First, what's up with the Yahoo!-Bing agreement? Surely, Bing isn't going to let Yahoo! climb in bed with Google. Not after the two had a virtual fist fight over who would take her to the prom. With Bing walking arm in arm with lady Yahoo!, either it means the two are growing tired of each other or there's a loophole in their agreement. Or, as pointed out by Doug Caverly, perhaps Burke Culligan is talking about after the Bing-Yahoo! deal expires in 10 years. But then, why would CLICK HERE TO READ MORE...
How Yahoo! Will Help Keep Google On Top
Matt Cutts posted an advertisement on his blog requesting that Yahoo! search engineers to apply at Google. I'm sure this is part of the reason Google is winning right now. Google has always pioneered excellence in search, search marketing and search engine optimziation, but truth be told, it is its pay per click advertising model - AdWords - that is driving, and always has, the business. Search doesn't make money, not directly. But advertising does. And because Google early on was able to leverage its search technology to deliver to advertisers a way to reach new audiences at a price they could afford - because they got to choose their prices - pay per click advertising became a big thing. Google AdWords specifically. The popular CLICK HERE TO READ MORE...
Will Bing 2.0 Impress?
Now that Fall is on the way we can look forward to Bing 2.0. That's rather soon, isn't it? Actually, I'm kind of glad to see it. We could use more competition in search. But what will Bing 2.0 look like? Any speculations? Given that Bing came out of the chute with brilliant colors flying and all kinds of kudos, Bing 2.0 should be pretty impressive. It seems one slip of the tongue about the new release has rumors flying from every corner of the Web, but Microsoft isn't confirming any of them. Which leaves tech reporters with nothing more than a few guessing games. What's next? When will it happen? Who will it involve? My guess is that Bing 2.0 will be some minor improvements, CLICK HERE TO READ MORE...
How A New Yahoo! Patent Could Hurt Your URL Redirection Plans
If you put enough thought into your URLs at the beginning of your website planning then you likely will not have to redirect them to new URLs later. Of course, you could do all the planning in the world and still have to redirect. Sometimes business plans change. You could purchase a new web property and decide that it makes sense to integrate that property into your own site, or take pages from your existing site and spin them off to be a part of the new site you now own. All sorts of things could happen. At any rate, you need to redirect some of your URLs. What should you think about in terms of that redirection? What sorts of things do you need to CLICK HERE TO READ MORE...
Google Wave To Roll Out Its Beta Testing
I somehow missed this announcement, but Google Wave will open up its beta testing this fall for schools and businesses. By schools, I presume we're talking about universities. But there is also another requirement for beta testers besides being a business or a school. Again, I'm presuming that "businesses" is a reference to large businesses, not Mom and Pop. The second criteria for being an early beta test of Google Wave is that you've got to be an official Google App user. So if you are a registered Google App user and a part of a university program or big business then you'll get to be one of the guinea pigs for Google Wave. They hope to open up beta testing for everyone next CLICK HERE TO READ MORE...
Is Google Planning To Tap Into Your Brain?
I love this little insight from Frank Reed on an interview conducted by TechCrunch with Erick Schmidt, CEO of Google. Schmidt says the long-term goal of Google is to give searchers one answer to their questions instead of a list of web pages you can visit. I don't like that idea for a number of reasons, and none of them have to do with privacy (the joke is about tapping into your brain and providing the best response for what you were actually thinking). First, it's impractical to think that one answer is going to solve all of a searcher's problems. Most likely not. Searchers, just like the search engines, are getting more sophisticated in their approach to search. In turn, search engine optimization CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
