How Google Went Retro

Writing by Nick Stamoulis

There's an interesting story from Google's Matt Cutts about Google going retro. Only it's not really Google. It's a Google cool script for Google. Here is what the Google retro script looks like: I see one huge problem with this: You have to use Firefox and Greasemonkey. Weird. Greasemonkey is a Firefox add-on that allows you to customize the way certain web pages look using bits of Javascript. It makes sense then that this tool could be used to customize the way Google's search engine looks. One of Google's employees created the script for Greasemonkey that allows anyone to see links to other search engines and allow you to make a search on those other search engines if you don't find what you are looking for CLICK HERE TO READ MORE...

Google’s New Search Toy

Writing by Nick Stamoulis

Google announced a few days ago that it's got new technology it's implementing into search results that offers related search terms. I think this is kind of cool and I wonder how long it will be before Google actually implements it into the search results completely. In other words, instead of offering searchers related search queries at the bottom of the SERPs, when will Google actually offer pages from those related search queries into the actual search results that appear. For instance, if I search for "love", the first two search results are for The Love Calculator and the Wikipedia entry on love. At the bottom of the page is a list of related search queries, just in case I didn't really know what CLICK HERE TO READ MORE...

Is Google Fracking Up The Universe?

Writing by Nick Stamoulis

Aaron Wall lambasted Google this morning on his blog. I can't say it's not justified, but he hit Google hard. Is Google really all that bad? Quoting Danny Sullivan, Aaron Wall makes the point that if you are just a search engine optimization person then you are the scum of the earth in Google's eyes. But if you've written a book and achieved a certain level of success doing something else then you get a great big nod from the search engine dudes. Of course, he's quoting Danny from a comment he made on a Sphinn story. Question: Are we going to start seeing celebrity flame wars sparked by professional jealousy now that the old-time SEOs have some competition from cross-overs from other CLICK HERE TO READ MORE...

Website Optimization: How Many Shades Of Blue Do You Need?

Writing by Nick Stamoulis

WebProNews has an interesting story about a Google employee who quit because he was exhausted from having to run so many tests at Google. Among the items he was asked to spend his anal retentive time on were 41 different shades of blue and whether or not a border should be 3, 4, or 5 pixels wide. Too much or is that what search engine optimization is leading to? According to this Googler, "I can't operate in an environment like that." Could you? It might seem like such details are a bit too much, but if a 3-inch border leads to more sales than a 4-inch border, you might as well hang it up. Facts are facts. If the slightly-darker-than-Navy-blue shade converts more traffic than CLICK HERE TO READ MORE...

Image Search: Who Will Win The War For Dominance?

Writing by Nick Stamoulis

While Google may have the wraps on general search and YouTube, the second most popular search engine overall, is the clear leader in video search, there has not yet emerged a clear victor in image search. But the race is on. Last month, MSN announced some upgrades to its image search vertical. But Google was really the first search engine to roll out anything meaningful with its Image Search vertical even though it has never really caught on. But Yahoo! just recently announced its own added image search features. While many of the new features each of the search engines are adding to their image search verticals aren't new or lead stretching in any real sense, Yahoo! CLICK HERE TO READ MORE...

Why Ignore Yahoo!, MSN Live, Or Ask For That Matter?

Writing by Nick Stamoulis

I'm amazed at how many people get so fixated on seeking high search engine optimization Google rankings that they completely forget about Yahoo!, MSN Live, or Ask.com. Or even one of the thousands of other smaller search engines. I've seen healthy traffic come from places like Dogpile or some obscure search engine that I'd never heard of and didn't exist (and have often wondered how I got listed there in the first place). Don't get me wrong, Google will likely be your main source of traffic (if you do your SEO right). But there's no rational reason to not attempt to get listed and ranked everywhere you can. You can still pick up a good 20% increase in search traffic just by CLICK HERE TO READ MORE...

Can Content Be Removed From Search Results?

Writing by Nick Stamoulis

Matt Cutts wrote on his blog that he gets asked a lot if he, or Google, can have a web page removed from the search results. The surprising answer is yes, a web page can be removed from Google's search results - if it breaks a law or violates Google's spam policies. Otherwise, no. Not likely to happen. But what if someone is using their website to defame you? Well, you first have to prove that the person is in fact defaming you. That means you have to have a court order that says a person's communication meets the legal definition of defamation. If you can get that then the court will tell the website owner that he or she has to remove the CLICK HERE TO READ MORE...

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