Two New Search Developments You Can Benefit From
Both Google and Live Search have added developments to their news Search Engine Optimization and search related tools that marketers can benefit from. First, Google: To access these new features, first search for a person's name on Google News. If we have a recent quote, we'll show it above the search results. Nice feature. So how can marketers use this feature to help searchers find them more easily? Easy. Submit a press release with a quote from a top executive of your company to any of several press release distribution websites. Any news agencies that pick up your press release could run it the way it is or call for an interview. Either way, you're getting your company's name and your executive's name in the news. CLICK HERE TO READ MORE...
Google Can Crawl Forms And Drop-Down Boxes
As this post from Matt Cutts illustrates, Google is now starting to crawl drop-down boxes: Now Google is finding ways to crawl through forms and drop-down boxes. We only do this for a small number of high-quality sites right now, and we’re very cautious and careful to do the crawling politely and abide by robots.txt. If you’d prefer that Google not crawl urls like this, you can use robots.txt to block the urls that would be discovered by crawling through a form. But I hope that the dialog above is a pretty good example of why this new discovery method can be helpful to webmasters. I find two critical pieces to this snippet that should be mentioned. First, right now they are only crawling forms CLICK HERE TO READ MORE...
Search Engine Optimization And New Yahoo! Maps
Search engine optimization goes further than just getting to the front page of Google. Yahoo! and MSN are popular search engines as well and with Yahoo! announcing the update to Yahoo! Maps, it may become just as important to optimize for them as well. More importantly, particularly for bricks and mortar businesses that also have a web presence, getting a high listing in local search results is a must. Search engine optimization will only go so far, you also need to take the steps to submit your business to the big three's versions of local listings. Local listing has often been an 'I will get around to it sometime' type of activity. Those guys are now starting to pay the penalty. With the detail that CLICK HERE TO READ MORE...
Microsoft Patent Seeks Solution To Search Spam
Microsoft has filed for a patent that will allow them to analyze e-mail spam to determine how better to handle search engine spam. While there are other applications to the patent, as Bill Slawski says, the most interesting part of it deals with the relationship between e-mail spam and Search Engine Optimization spam. I think there is something interesting about the fact that Microsoft applied for the patent. Google might have, but since Google showed up late to the e-mail party with gmail, it had a ways to go before getting into the weeds on that one. Besides, Google is better at other things. Yahoo! could have thought of it, I guess, if they weren't facing other issues. Microsoft, on the CLICK HERE TO READ MORE...
SearchMe Leave Much To Be Desired
It seems there's a new search engine in town. Quite frankly, they've got some work to do. SearchMe is a visual search engine that let's you scroll through screen shots of web pages based on your search query. Right now it's in beta, which means it is totally incomplete. In fact, they've only got about a billion pages indexed right now. Google has that many pages indexed for some search queries. So you can see, they've got a long way to go. The site is basically all Flash, which means it won't rank in the other search engines and they'll have to rely entirely on viral marketing and word of mouth not Search Engine Optimization. But due to its deficiencies, I don't see too many CLICK HERE TO READ MORE...
How Free Nationwide Wi-Fi Will Revolutionize Communications
This morning I blogged about Google lobbying the FCC for nationwide free wi-fi. The implications of this, if it ever happens, are astounding. Here are some things that it could mean for Search Engine Optimization experts and for the general population: A person could use an internal GPS navigation system within their automobile to map coordinates to a destination mid-travel. Let's say you are lost on a road trip from New York to Los Angeles and you want to get back on track. With free wi-fi available from anywhere in the country, you could have access to Google Maps 24/7 right from your own automobile. The implications for travelers go far beyond that, however. You can change your planned itinerary without having CLICK HERE TO READ MORE...
Can The World Handle Free Wi-Fi?
Google has proposed to the FCC to use undedicated white space to nationwide free wi-fi. What would the world look like if that happened? First, it won't go unnoticed that Google would, of course, be the sole provider of Internet service for that wi-fi if they managed to finagle a deal with the FCC. Even if the FCC allowed other search engines access to wi-fi traffic, Google is already poised to capture over 90% of the market share for that free wi-fi with its Android technology. There are a lot of issues that will have to be addressed if this took place, namely: Privacy Antitrust Privacy Technical Support (who would provide it?) Government regulation? Changing face of Search Engine Optimization Social marketing Privacy While Net neutrality would no longer be an CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
