2 Social Integrations From Google
Watch this video and you'll hear the two social integrations that Google recently announced. After you've watched the video I'll comment on them briefly. First, Twitter will soon be integrated into Google's search results. Of course, you knew that by now. But I think it's interesting that Twitter will be integrated into the universal search results while the company is rolling out its new "social search". Isn't that ironic? Now, moving on to the "social" search. This is going to get sticky because in order to take advantage of the social search you have to opt in. That's going to pose a privacy issue for many people. Yet, it seems like a good product. You'll be able to search through your network of friends to find relevant CLICK HERE TO READ MORE...
Improving Search at The Speed of Light!
Recent developments at Google and Bing have got me thinking. The 3 major search engines (yes, there only 3 major search players at this point) really are stretching themselves to improve search, make the Web a better place, and beat each other at the competitive game. To some extent, too, Yahoo! is giving it everything it's got to stay in the game, however in a different kind of way. With all of these improvements going on, you'd better be thinking ahead about five years. It's really too difficult to think any further ahead than that and if you don't think that far out then the competition already has you beat, because they are thinking that far out. Continuous improvement is a business necessity in CLICK HERE TO READ MORE...
Is Yahoo! The Center Of Your Online Life?
When Yahoo! brokered a deal with Microsoft to let the corporate monolith handle the former's search functions, both companies were criticized all over the Web. Of course, there were the kudos as well. Some people thought the deal didn't go far enough while others thought it went too far. But the bottom line, for Yahoo! at least, was could it be profitable? The answer is in. But I have one question: What does this little sentence mean? "With new products like Yahoo! homepage, our brand revitalization campaign and expansion in the Middle East through Maktoob.com, our execution is improving and we're focused on what we do best - being the center of people's online lives." Yahoo! has always defined itself as a Web portal. To many people, CLICK HERE TO READ MORE...
Is Search Innovative Enough?
Recently Microsoft's Steve Ballmer said in an interview that the past 5 years of search has not been that innovative. Is he right? Here is the video with the Microsoft's Steve Ballmer: There are any number of ways that charge could be answered. On the one hand, there has been quite a bit of innovation. After all, Bing, itself a Microsoft product, has captured imaginations by actually making itself somewhat competitive with the No. 1 search engine, Google. On the other hand, we do only have two search engines to speak of, and one of them dominates the market with an overbearing presence. If there is any innovation, it might be difficult to see. But I think there is innovation still going on. It isn't the same type of CLICK HERE TO READ MORE...
Would A Google Algorithm Change Affect Your Rankings?
It happens every couple of years or so. Google will undergo a huge algorithm change that seriously affects some rankings. Sometimes those algorithm changes affect the search engine optimization strategies at a large number of websites - sometimes they affect a wide variety of different types of websites - and sometimes they only affect a few websites of a certain type. But you can bet that Google will drastically change its algorithms again at some point in the future. When it does, will that change affect your site in a negative way? Search engines are unpredictable. In one sense. You don't know what they'll do next. But they are very predictable in that you know they'll do something. Google will likely make a large and serious algorithm CLICK HERE TO READ MORE...
Is The Semantic Web Just Around The Corner?
Google has made it very well known that it plans to take over the Web. Sidewiki is just another example of how ubiquitous the search giant is trying to be. Another example is the race to semantic language indexing. Google isn't the only search engine trying to move the Web away from forced search engine optimization and toward natural language. Personally, I'd like to see a natural language Web. It would be a big improvement. Spammers would all but disappear and people could actually find what they are looking for just by typing in a query. Right? Maybe. One of the cool things about the structure of the Web today is that searchers can find what they are looking for just by querying a search engine CLICK HERE TO READ MORE...
Should Google Charge For Services?
In March 2006, Danny Sullivan wrote a post titled 25 Things I Hate About Google. Are his criticisms still valid today? Two criticisms, I believe, are very apt for today. First, 16. Stop giving away Blogger for free. It's just full of junk. Junk, junk, junk. If you let anyone have it with no barriers, surprise, some are going to take it and do bad things with it. and secondly, 23. Charge for things! Seriously, I'm getting frightened. I love that anyone can get free analytics, email, you name it from you. But I'm fearful that people also can't get support for when things go wrong. Meanwhile, I worry that companies I want competing with you, to keep you on your toes, can't do so when you CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
