Online Marketing Testing is Essential
When it comes to marketing any business online people very rarely ever sit around and wait for things to just happen. If you are, it might be wise to start testing different efforts and approaches to get things moving a bit. Often times you really need to make some changes and perform tweaks to fully understand what is really working and what isn’t. This goes with every online marketing effort you could possibly think of to help start building your business. Let’s take a look at some web marketing efforts you should always be testing: 1. Your Website: Your website is something you should be testing all the time. You are always going to get people that respond differently on your website depending on how you have things CLICK HERE TO READ MORE...
Tasks to Market Your Business Online
You own a business, you get up every morning with the realization that you have to do something with regards to marketing your business online, but you are just not sure where to start. Is this your current situation? Watching all your competitors roll past you online and you are still not sure what you should be doing? It can be difficult but here is an outline of what you should be thinking about on a monthly CLICK HERE TO READ MORE...
Time To Break Your Old Marketing Habits
Are you used to doing things a certain way and can’t seem to break the habit? Old habits are hard to break which is why internet marketing can be tough if you do not evolve with the rest of the industry. You might have started doing things a certain way years ago, and found that they just don’t seem to work the same way they once did. That is not a coincidence that is actually the industry moving past you while you fail to evolve. Consider changing things up in order to grow and evolve: Approach: If something works online than great, but if it doesn’t work than you need to fix it. Marketing your business online is not the same as it was 3 years ago. CLICK HERE TO READ MORE...
How To Spread Your Message Online
Spreading any message online right now takes times and patience but even more so it really takes dedication and firm grasp on how to pick the right channels online to market your business or yourself through. There are many things you can be doing online to build exposure and they should all be utilized in some way. Here are some examples of how you can build awareness to your website. Write Good Articles: I’m not talking about paying someone overseas to write 500 articles for you I mean sitting down in front of the computer and writing a nice industry specific topic positioning you as the expert in your field. Putting together a lengthy article citing sources, using images and really pouring your expertise and posting it CLICK HERE TO READ MORE...
Local Search Marketing Is Evolving
Local search marketing has really evolved and changed over the last few years and I think we are going to continue to see some really radical changes in the industry in the coming years. There have been businesses that have literally exploded with growth from websites like Twitter and Facebook and I am sure we will hear more of these success type stories over time. Here are two marketing efforts that are changing the way local businesses communicate with their audience: 1. Social Media Marketing: If you are a local business and you have not yet ventured into social media marketing you are completely missing the boat. Some businesses have seen explosive growth from simply marketing themselves online to their local audience using tools like Twitter. If you CLICK HERE TO READ MORE...
Video of SEMPO President Sara Holoubek
SEMPO (Search Engine Marketing Professional Organization) President, Sara Holoubek was recently interviewed at this year’s Search Engine Strategies conference. SEMPO has just released their 6th annual state of search report and the numbers are impressive for this year. Check out the video and interview with SEMPO’s Sara Holoubek: For those who might be worried about what is happening with the industry and where it is going SEMPO’s report outlines that search spending amongst many companies is set to have double digit increases for 2010. After a year of strange ups and downs across the entire business community these types of growth numbers are great to see, helping to keep moral high across the search engine marketing industry. There is no doubt that more and more companies are CLICK HERE TO READ MORE...
Will Your Business Be on The SEM Train?
For years now companies have been polled regarding search engine optimization and according to eMarketer nine out of every ten companies polled have either increased their SEO budgets or left them unchanged since 2007, which just goes to show you that this industry is in store for a very interesting ride that is bound to bring in heaping amounts of changes in the not so distant future. The report that was recently produced by SEMPO was a combination of 1,500 marketers and agencies. Paid search was up as well which maybe leads us all to believe that we might be inching away from the dreaded recession that has plagued us all. I’m not the surprised how a great deal of the shift comes from the CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
