3 Ways to Make Your Blog More SEO Friendly
A business blog can rank in the search engines for branded searches alongside your company website and social profiles, while individual blog posts can rank extremely well for long-tail keywords. All of this helps build your overall online brand. However, in order for your blog to help your SEO, you need to take the time to properly optimize each post, just like you’ve optimized each page of your website. Here are 3 tips to make your blog more SEO friendly: Optimize the entire post. You want your blog posts to rank well for related searches. In order for it to rank well, you have to optimize your individual blog posts just like you would a page of your company’s website. Once you’ve written your post, determine what keyword CLICK HERE TO READ MORE...
Now is NOT the Time to Ease Off Your SEO!
One of the worst mistakes a site owner can make with their SEO is to assume that once they reach the top of the SERPs then it’s time to call it a day and wind down their SEO campaign. That’s like a NASCAR driver taking their foot of the gas and just cruising in on the last five laps—the competition is going to catch up a lot quicker than you think! If your site is positioned well in the SERP, now is the time to pounce! Never take a shortsighted approach to your SEO and assume it’s done. There is always new opportunities to take advantage of and help grow your online brand. Don’t look at SEO as a line item in the budget. Many companies (or CLICK HERE TO READ MORE...
HTML5 SEO New Information
If you’ve had your ear to the ground over the last few months, you’ve probably heard
ead about HTML5, the latest HTML language available for website development. As of September 2011, a study found that about 34% of sites had converted to HTML5 . However, even though the number of websites using HTML5 is growing, it is still not fully supported by all Internet browsers and Google is of the mindset that it can’t hurt (but won’t necessarily help) your SEO. So what is a site owner to do?
I came across this great post by Kerry Dean on Search Engine Land a few weeks ago that does a great job of explaining the reality of CLICK HERE TO READ MORE...
Taking an Onsite SEO Inventory of Your Website
How long ago did you last sit down and go through your website with a fine toothed SEO comb and optimize each page? If you’ve been actively engaged in a link building campaign for the last few years, it’s probably been a while, right? On site optimization, in my opinion, should be the first phase in any SEO campaign. After all, what good is an increase in traffic to a site that isn’t prepared to convert? (But that’s an argument for another day!) However, if all your recent SEO efforts have been focused on link building that may mean it’s time to revisit your on site SEO! First off, take a look at pages you haven’t updated in the last 6 months or so. Is all CLICK HERE TO READ MORE...
3 Essential Tips to Keep Your SEO Under Control
When you actually sit down and map it all out, optimizing a website (even a small one) takes a lot of work! Once you’re done with the actual on-site SEO, there is still link building to contend with, and I would argue that link building never really ends if you want to succeed in the long run. For site owners looking to manage their own SEO, it can get very overwhelming very quickly! But there is no need to panic. Here are 3 ways you can keep your SEO from overrunning your day. 1. Weigh time vs. return. This is a very important tip for e-commerce site owners to think about. Let’s say your e-commerce site has 5,000 pages. I can speak from experience and say CLICK HERE TO READ MORE...
How Is SEO Like a 401(k)?
On first glance, it’s hard to draw any correlations between developing an SEO campaign and investing in your 401(k). The two have nothing to do with each other, right? Actually, your business’s SEO campaign and your personal 401(k) have a lot more in common than you might think. Diversify your portfolio Most financial advisers will talk about the importance of “diversifying your portfolio” when it comes to your 401(k). Basically, they want to invest small portions of your money into many different stocks and bonds. That way, if one or two stocks take a nosedive you don’t lose all of your money in one fell swoop. The same holds true for your SEO. You never want to rely on just one source of traffic to your CLICK HERE TO READ MORE...
Don’t Let Your Web Developer Hijack Your SEO
Here at Brick Marketing we have an in-house developer that we turn to when the time comes for implementing our SEO recommendations on a client’s site. While I know a fair amount about web development and am comfortable making minor changes to my site and to our clients’ sites, I know that I’m not an expert in web development and I leave the heavy lifting to the pros. Even though we have the capabilities in-house, sometimes clients prefer to implement the SEO recommendations themselves. Either they have an in-house web developer of their own or they are working with a 3rd party to build their site. I’m fine with any of the options. However, I have had clients that choose to stick with their 3rd CLICK HERE TO READ MORE...
The Search Engine Optimization (SEO) Journal is Written by SEO Expert:
Nick Stamoulis
Tel - 781-999-1222
nick@brickmarketing.com
Brick Marketing - SEO Company
