How to be a Great SEO Client
Being a good SEO client will ensure a smooth and effective relationship with your search engine marketing company. Not to bash anybody but there are some things that a client should understand when they get involved with either a freelancer or an SEO company. You Are Not Our Only SEO Client You have to understand that you are probably not the only client your company or person is handling. If you need to get ahold of someone try pushing scheduled calls. If you call over and over during the day and you don’t get someone on the phone it is ok, they might be out of the office or have other engagements that particular day. Even though, you are not the only SEO client, at my CLICK HERE TO READ MORE...
Juggle Your SEO, But Don’t Be a Clown!
Search engine optimization can be a very time consuming process if you don’t effectively streamline your efforts. There is an endless amount of work and marketing items you can execute on any given day and you need to figure out how to make a balance between being efficient and over obsessive. Regardless of how much you do and how often you do it things take time to sprout in the search engines so don’t worry about seeing results tomorrow. Prioritize Your Efforts If you have been doing your own SEO for a while you probably know by now which websites bring in more traffic and which ones don’t do much of anything. Think about what is more important and head in that direction. Maybe you perform CLICK HERE TO READ MORE...
Blog Posts To Read Week of November 4, 2010
Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! Google Place Search - What is it & How Do I Survive? This post talks about the newly launched Google Place search function and the features it now provides. The question here is, how now will this new change affect the visibility of businesses that aren't in the top 7? Is the mobile activity you are counting really mobile? This post brings to light the fact that the metrics to measure mobile marketing aren't keeping up with the ever evolving mobile market. Another CLICK HERE TO READ MORE...
SEO Planning Can Help Speed Things Up!
You can’t really do much to speed things up but if you are not operating at 100% efficiency than you really can make serious improvements if you just make some changes. There are certain elements and efforts of search engine optimization that you can tweak in order to see movement that much quicker. Of course this all depends on what industry, niche or vertical you are in and just how much competition exists in the online space. Target Different Keywords Let’s face it, ranking for “web designer” is not going to happen too quickly. What kind of web designer are you? Where are you located? Change the direction of your keywords so that you can pull your website in different directions. Ranking for broad keywords is going CLICK HERE TO READ MORE...
What’s New in SEO for October November 2, 2010
We have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT’S NEW THIS WEEK WITH GOOGLE: Best Practices for Running Multiple Sites: In this post, Google discusses important items when running multiple sites, and the importance of ensuring that your sites have fresh valuable content. They also suggest that when it comes to sites, more isn't always better. It is more advantageous to have one or a few quality sites instead of many low value sites. CLICK HERE TO READ MORE WHAT’S NEW THIS WEEK WITH BING: Getting places faster with Bing Local: In this post, Bing discusses their newly revamped Bing Local search feature, and how it is a faster, easier way CLICK HERE TO READ MORE...
Meet Brick Marketing at PubCon Las Vegas 2010
Full service search engine optimization and search engine marketing firm, Brick Marketing is proud to announce that their President and Founder, Nick Stamoulis will be a featured speaker and exhibitor at this years’ Webmaster World’s PubCon Las Vegas on November 8-11, 2010. The PubCon Las Vegas session that Nick Stamoulis will be a featured speaker at, will take place on Tuesday November 9, 2010 and is entitled, “Real World Tactics for Content Creation and Marketing”. This session will discuss how developing and following a strong content development strategy is the most basic and important thing you can do for long-term search engine optimization success. The hope of this session is to clarify the process of proper content CLICK HERE TO READ MORE...
SEO is a Building Process
Building a business online is not a game or a one-time step, it is a process, just like SEO. I use the analogy in my SEO trainings and workshops that SEO is just like building a house, layer over layer. There is a process to everything in life and building up the brand of a website online comes with a process that is calculated and strategic. Most importantly it is a marketing process and not a technical process for those who think a developer is required to get the job done. SEO over simplified is nothing more than applying old school business communication tactics to new school technologies. The process of building up a business can sometimes be very lengthy and it can also sometimes CLICK HERE TO READ MORE...
Blog Posts to Read Week of October 28, 2010
Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! Case Study: Dell Becomes a Socialprise This blog post talks about Dell, and its ever evolving social media strategy, and how the entire company has adopted social media as a better way to do business. Creativity, Innovation, Leadership and Market Disruption: Lessons From An Underdog This post does a great job explaining three important factors that one can apply to their professional lives, including having clarity of purpose, maintaining creativity, and the importance of a support network behind you. Pipping the Ace CLICK HERE TO READ MORE...
Repercussions of Avoiding SEO
If you are a business online who has an audience lurking around and you avoid search engine marketing it is a lot like forgetting to put underwear on in the morning. Since search engine optimization is really the process of proactively marketing your business online avoiding SEO is like avoiding marketing yourself online which could result in a death of your business over time. Here are some problems your business could run into from avoiding SEO as part of your online marketing mix: Becoming Invisible: Avoiding the online space to voice your business message and market your company could eventually lead to your brand simply disappearing. As more and more people turn to the online space to find what they need less and less focus is CLICK HERE TO READ MORE...
What’s New in SEO for October 26, 2010
We have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT’S NEW THIS WEEK WITH GOOGLE: Optimizing Sites for TV Google announced that its Google TV platform now optimizes your site for viewing from the comfort of your couch. Optimizing your site with Google TV's "10 foot UI" (User Interface) will provide those viewing from their couch with a better experience by allowing for such things as larger text, site navigation using the remote control pad, and more visible selectable elements when navigating the site. CLICK HERE TO READ MORE WHAT’S NEW THIS WEEK WITH BING: Bing and Microsoft Tag Make Downloading the Perfect App a Snap Bing announced the launch of "Microsoft Tag" CLICK HERE TO READ MORE...
Blog Posts to Read Week of October 21, 2010
Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! Ranking The Top Global Brands This post talks about brand rankings, and how they vary depending upon the criteria set forth. Also gives some good advice on what to do to increase your brand rank. Bing and Facebook Like Each Other (But Do They Like-Like Each Other?) This post discusses their new partnership and their efforts to make search more social. You’ve Landed a Blogging Job – Now What? Writing blog posts isn't easy! This is a great post that gives tips on how CLICK HERE TO READ MORE...
How to Spot Great SEO
SEO is truly a mindset a business or a person must realize that it is more than just search engine rankings. The companies and individuals that realize this are the ones that are really reaping the benefits of marketing themselves online in the search engine space. Great search engine optimization doesn’t just happen overnight or with some “tool” you found out there to make it happen quicker. Really good search engine optimization is a craft that takes time to acquire and the companies that are doing it right are visible in many areas. Here are some ways to spot a great SEO program: Overall Search Visibility: A company that really gets it and understands the concepts is visible in many different areas online. I still talk CLICK HERE TO READ MORE...
What’s New in SEO for October 19, 2010
We have compiled the latest news and updates from the big three, Google, Bing and Yahoo as it relates to SEO and the search engines overall. WHAT’S NEW THIS WEEK WITH GOOGLE: Webmaster Tools - Links to your site updated Google announced that the "Links to your site" feature in Webmaster Tools is now updated to show you which domains link the most to your site. The changes and additions were made to help you better understand where the links to your site are coming from and improve your ability to track changes to your site’s link profile. CLICK HERE TO READ MORE WHAT’S NEW THIS WEEK WITH BING: New Signals in Search: The Bing Social Layer Ok so this might not be brand new this week, however, CLICK HERE TO READ MORE...
Blog Posts To Read The Week of Oct. 14, 2010
Below you will find our favorite blog posts that are related to SEO, search engine marketing and social media marketing from this past week. Please feel free to visit each, we hope you find them as helpful as we do! 7 Tips for an Authentic and Productive Writing Process Great post that talks about getting over your fear of writing, and how "writing the way you speak" is a great way to start. 57 Power Words for Writing Brilliant Headlines This post lists 57 "go-to headline words" for writing great headlines. Writing a great headline is key in drawing in a reader. Social Media is Dead…Long Live Media…oh, and the audience doesn’t care… This post talks about social media v.s old media CLICK HERE TO READ MORE...
Optimize Your Blog and Each Post
If no one is reading your blog chances are you need to really do some tune up efforts to increase the optimization of not just the blog but also each blog post. Many bloggers don’t realize that there are many different things other than just writing well that can lead to an increase in the efficiency of a blog. Here are the areas that you should focus on when optimizing a blog or a single blog post: Home Page: The home page should have a well optimized title tag and description utilizing keywords and having a nice robust description on what the blog is about. Blog Description: Have a blog description of what your blog is about that consists of 200 words or so utilizing any keywords CLICK HERE TO READ MORE...
SEO Journal is Written by
Brick Marketing Founder,
Nick Stamoulis:
Nick Stamoulis - SEO Bio.
Tel. - 877-295-0620
nick@brickmarketing.com
Connect with Nick Stamoulis
Brick Marketing - SEO Company
