
Massachusetts SEO Seminar Announcement
I am excited to announce the upcoming Boston SEO training workshop by myself Nick Stamoulis. This full day Boston SEO workshop and SEO training will be held this Fall at our Brick Marketing training office, in Boston Massachusetts. This Boston SEO training and Boston SEO workshop will be taught by none other than myself, Nick Stamoulis, Brick Marketing President and SEO Expert. I have decided to keep this SEO seminar to only 10 people - nice and small so everyone can learn SEO! For registration information about the upcoming SEO seminar in Boston, please visit the registration link here: http://boston-internet-marketing.eventbrite.com/ Brick Marketing has become one of the premier SEO and search engine marketing firms in the United States and the Boston CLICK HERE TO READ MORE...

Search Engine Rankings & Branding Go Hand in Hand
There are two different outcomes that many websites or businesses strive for when they market themselves online but which is more important: achieving higher search engine rankings or really building out your business brand in the online space? Both are important and crucial for success online but which do you prefer? Since the spawn of the search engines many people’s mindset has always been to be on page 1. Everything they did online revolved around being on page 1 and we grew with the search engines thinking that the only way a website can succeed is to have high search rankings for their targeted keywords. As a website owner it is important to understand that things have changed, they are changing and they will change CLICK HERE TO READ MORE...

Steps to Build Your SEO
Search engine optimization is one of those things that require certain steps in a specific order to really work well. I often times see many people putting the buggy before the horse really just wasting time, energy and money by not putting the puzzle together in the right sequence. The following are a few SEO steps to consider. I mention FEW because there are so many involved but these are a few to think of: 1st SEO Step: Everything starts with your website. Your website is the foundation for everything else you do online so you want to make sure it is running at 100% efficiency. This means having a well optimized website with unique meta info and optimized well written content. You also want to CLICK HERE TO READ MORE...
SEO Agency: What to Look For According to Google!
When Google comes out and tells you what you should be looking out for in an SEO agency or firm it is important to listen up. Matt Cutt’s states that are certain red flags you should listen out for when searching for a search engine marketing company to help you out with your exposure. He claims there are many good SEO agencies out there but there are also some bad apples to watch out for. Here is a great video from Google’s Matt Cutts about hiring SEO agencies: Things to watch out for when interviewing SEO Agencies: Vagueness: If you are not sure what the SEO agency is planning on doing you should find a different vendor. Search engine optimization is not voodoo or magic; it is proactively CLICK HERE TO READ MORE...

SEO Concerns for Ecommerce Websites
Search engine optimization is important for all types of websites including ecommerce platforms. Things can get tricky for e-commerce websites because some have many products. It can become quite an immense task to have to optimize thousands of merchandise pages but if you want to be successful online you are going to have to take the time and dive into SEO at some point. It is no surprise that good quality unique content is an important step to the process of optimizing a website. Often times on an e-commerce website you could have product categories where the only difference between ten or fifteen products could be simply the color. It might be easy to write one product description and simply change out the text for the CLICK HERE TO READ MORE...

SEO Is Far From Dead
The search engine optimization industry is quite crazy at times when you take a step back and really take a look at things. If you have been in the industry for quite a while you will know that SEO has changed drastically from what it once was back in the day. For a very long time the search engines have been significantly trying to eliminate those who spam the search engines only to increase short winded search results that might have worked a few years ago but might not be so potent in today’s business world. Search engine marketing is a very dynamic form of marketing and is always going to be changing which is actually quite a good thing. It is an industry that CLICK HERE TO READ MORE...

Infusionsoft CRM, Email Marketing Software Review
Are you sitting on a pile of email addresses at your company or business that are being severely underutilized? Chances are you are not alone. Email marketing is one of the oldest digital forms of communication and promotion and it is still to this day one of the most powerful. Infusionsoft has created a very easy to use hassle free way to promote whatever you want through a variety of powerful email campaigns funneled down through a very powerful CRM dashboard. Infusionsoft also acts as a very powerful CRM system that allows you to automatically keep track of all your email contacts in one location. You don’t have to fiddle with other websites and hope that all your efforts sync up correctly. CLICK HERE TO READ MORE...

SEO Has No True Definition
Before you can understand how to exactly approach web based marketing for your business you have to truly understand the definition of SEO. Ask 5 different search marketing professionals what search engine optimization is and you will most likely get back 5 different answers. One thing that we can all agree on is that search engine optimization is the process of making your online marketing efforts 100% efficient. ef•fi•cient [ih-fish-uh nt]: –adjective: Performing or functioning in the best possible manner with the least waste of time and effort; having and using requisite knowledge, skill, and industry; competent; capable: are liable, efficient secretary. According to the dictionary.com definition it means to perform or function at an optimal state. What is your optimal state to operate at? If you are CLICK HERE TO READ MORE...

24-7 Press Release Distribution Product Review
Writing press releases is a very important part of marketing a business online. At some point in time you are going to need to have to do it and distribute through a reliable resource that is really going to get your release out there in front of your audience. 24-7 is a press release distribution service that can help you get your name in front of potential clients, customers, magazine editors and important industry bloggers that are waiting to take your important industry news and really run with it. Depending on what your budget is 24-7 has a press release distribution service out there for everyone. Whether you just want your press release to make it into the search space or if CLICK HERE TO READ MORE...

Have an SEO State of Mind
Being successful with search engine optimization for your own business or your career requires a person to be in an SEO mindset at all times. What this means is that you need to be thinking about how anything you put out into the search engines is going to react in the search results. Whether it is an article or a press release or even a business profile you should always be thinking about how that piece of information is going to bounce around the search space. For Example: Titles: Anytime you can utilize a title somewhere you should always have some keywords present. This doesn’t mean to spam every profile website or article submission site you can get your hands on but realize that a title with CLICK HERE TO READ MORE...

RatePoint Product Review
RatePoint is in truth a one stop shop for businesses large and small to be able to grow their company through a variety of online marketing resources. RatePoint drastically improves your customer user experience by helping you increase your web marketing in areas like email, ratings & reviews, online surveys and social marketing. RatePoint can help any business listen to their customers and their audience a bit more in order to improve and streamline their business for the future while adding a significant grade of communication to the mix. Let’s take a look at the different ways RatePoint can help your business: Ratings and Reviews Feature from RatePoint: RatePoint offers a variety of testimonial tools and services that can help a business CLICK HERE TO READ MORE...
SEOmoz – SEO Software Tools Product Review
It is no surprise that SEO and search engine marketing are a very important component in today’s marketing marketplace. Businesses who still feel the internet is a fad or search engine optimization is fool’s gold will simply not make it for the long haul. For those who might just not be ready to approach the space or are not sure exactly how to do it the right way SEOmoz PRO has a variety of training software programs and SEO tools for any size business owner. SEOmoz PRO is a highly regarded search marketing tool that is used by many large brands like Best Buy and Ebay. SEOmoz PRO even guarantees that you will increase your website rankings within 30 days of using CLICK HERE TO READ MORE...

Being Realistic With SEO Is Step 1
I come across some crazy things sometimes in this industry and I wonder how and why sometimes people feel they deserve to be successful online after one month when other businesses have spent years putting in hard work to build up their brands in the online space. If you are getting involved in the internet marketing space you really need to be realistic with everything surrounding you online. I hear people say things like I want 500 quality links in the next 2 weeks. Or I need 1000 unique visitors daily fast. Seriously? Come on you need to be realistic. First of all why is it that you deserve these numbers? Have you put in the leg work in your industry to get these CLICK HERE TO READ MORE...

SEO Strategy Tips – Get it Right!
What does SEO mean to you or your business? To some it means simply putting together a series of inbound links that look like a science project and to others it looks like an online marketing business building plan aimed to actually brand and generate revenue, I think I would take the second approach. The right SEO strategy is not complicated but rather obvious to anyone that is wearing their entrepreneur pants. Here are some tips for putting together your ongoing SEO strategy: 1. Never go after links from irrelevant sources. This meaning that if you sell car tires a link on a baby product website is absolutely NEVER going to help your link building in any way. 2. Always be consistent. One thing you do not want is to CLICK HERE TO READ MORE...

Don’t Let SEO Frustrate You
I understand that for some of you this might be easier said than done but it is important to realize that SEO is often times a long term goal and it is important to pace yourself and be realistic with the goals of your website. There can be many reasons why things take a great deal of time to work for each website and it is important to understand all of them. Rick DeJarnette from Bing’s Webmaster blog has this to say: “The reasons for poor ranking are nearly as myriad as the number of sites on the Web. Your site may be competing against some very well established, well-designed sites in your industry niche. Your competitors may have published a ton of useful, expert content, or CLICK HERE TO READ MORE...


