In case you forgot, DMOZ recently celebrated their 10th birthday. Forgot? Most people would say, “who is DMOZ?” – sounds a bit like a rap artist perhaps. For many years DMOZ has been a bit of quandary for search engine optimization specialists.
DMOZ is one of the oldest web directories and the popular belief is that having your site listed on DMOZ will greatly improve your rankings. Getting listed on DMOZ does provide a little boost to the rankings, but not enough to justify some of the hype that certain search engine optimization specialists attribute to it.
So they turned 10 – happy birthday! Search engine optimization specialists, rejoice – mind you, we will still take six months to get your submission approved and your site listed – or not depending on whether or not you have worked out the categories properly.
Cheap shots aside, DMOZ listings are a slow process. However a birthday post on their blog made for interesting reading. Like most anniversary events, people look back then look ahead to the future. Perhaps DMOZ can lift its game and become the search engine optimization specialists best friend.
The past of DMOZ is full of myths, legends, drama, trauma, successes and failures, all of which help shape its future as social media’s Grand Dame.
The tenth anniversary of DMOZ ushers in a new era that will bring in new and exciting changes later this summer.
A new era. Does that mean that DMOZ is going to change? Perhaps approve sites in a matter of days or weeks instead of months or years? No! To quote from the blog post again:
In keeping with the successes of the past 10 years, the future of DMOZ is as an information provider rather than a destination site. We will be enhancing to service to become more of a 21st century web service and simplify the integration of DMOZ data in other resources and applications, by creating “mashups”
Stay tuned to the DMOZ blog. When it comes to search engine optimization – you will still have to wait for a link from DMOZ.