There is a great discussion going on about yesterday’s post on blog comment spam. I’m very appreciative of those who have left their comments and continue to monitor the discussion. I hope others will join in. I believe this is a worthy topic of discussion no matter which side of the fence you fall on.
That said, I’d like to discuss how you can encourage blog comments on your blog. Some people can write for months, or even years, and never receive a comment. How do you do it? Believe me, it isn’t easy. However, there are some things you can do to encourage comments on your blog. Here are a few ideas:
- Spark a little controversy by playing devil’s advocate to a popular issue
- Post a survey or take a poll
- Trackback to other blogs, and do it often
- Leave comments on other blogs
- Join a few forums and be a regular contributor
- Join some blog communities and be an active member
- Do some reciprocal linking with other blogs in your field
- List your blog in blog directories
- Market your blog through a weekly newsletter that summarizes each blog post for the week
- Offer a free download for your readers if they leave a comment (or leave a minimum number of comments)
These are just a few ideas. There is no limit really to the things you can do to encourage blog comments on your blog. One of the most important things you can do is to write to your blog as often as you can. Daily if you can. Two or three times a day is even better. The more often you blog the more likely you are to gain readers and if your blog posts are interesting then you’ll attract a loyal following. Interesting, useful blog content is perhaps the most important aspect toward gaining a loyal readership that participates in the conversation. People will respond if you make it easy for them to do and you address issues they care about. Encourage comments on your blog and give people a reason to join the conversation and they will.