Payday loans

How to Be a Great Link Builder

Writing by Nick Stamoulis

Link building is one of those things that is a complete learning process if you are trying to perform your own link building campaigns. It is important to realize that link building doesn’t always deliver direct traffic, so using the right measurement tools to determine effectiveness is a very important step in the process.

Here are some ways to be a great link builder for your business:

You Need To Be Patient
Link building results do not happen overnight, so make sure that you have the patience required in order to be successful. If you are acquiring links but still do not see results just be patient, because they do come in at a drips pace sometimes.

Be Able To Dig
If building links was easy we would all be on the first page of the search results. Once you get the more obvious links out of the way it is time to really start digging to find those hard to find links that are buried deep in the web. You have to dig through search results and really find those locations where you can submit your company info that not everyone else has found already and beat into the ground.

Think Like a Business and Not Like a Spammer
It can be very enticing to want to purchase that “amazing” product for $29.99 that claims to acquire you 1,000 new links, but try to avoid these distractions at all costs. These types of services are nothing more than a spamming tool which usually results in little to no search engine optimization value causing you to spend your hard earned money.

Be Able To Put a Plan Together
Like anything in business, you need to be able to put a visual plan together so that you can see what you are doing on a monthly basis. A good solid link building campaign should be visible in the sense that you can see the outline on paper so that you know where you are heading with your search marketing efforts.

Link building is one of those search engine optimization efforts that requires a unique approach that is consistently changing as our web space evolves and changes. Being patient and organized is very important.

12 Responses to “How to Be a Great Link Builder”

  • marc reece says:
    April 6, 2011 at 3:57 am

    Hey Nick great post and site. I just found you through Linked in. I agree patience is a virtue that one needs to have if you are going to play the seo game. it takes work. Im down near the Worcester area and would love to talk to you more in depth

  • Nick Stamoulis says:
    April 6, 2011 at 11:51 am

    Thanks Marc for reading!

    I am actually speaking at the Boston/Cambridge SEO Meetup next week, if you are interested:
    http://www.meetup.com/BostonSEO/events/16010633/

    Hope to see you there!
    Nick

  • Larry Goodhue says:
    April 15, 2011 at 5:36 am

    Good points Nick. Too often folks are expecting for traffic to come rolling in after a few links. We both know that is not the case. I spend a good deal of time managing the expectations of my clients regarding realistic timelines for site growth in relation to linkbuilding and the other aspects of their SEO campaigns.

  • Jeff Cutts says:
    April 15, 2011 at 9:49 am

    Hi there Nick,
    Thanks for the much needed info , I have always been the impatient type, and I must say I hate having to do link building. Is there any wonder people like me go for (and get sucked in by) all the trashy “get a 1000 links now” schemes.

    Jeff

  • Stephanie Rochelle says:
    May 26, 2011 at 3:54 pm

    Nick,

    Thank you for this information. You are truly a great resource!

  • Eunice Coughlin says:
    May 26, 2011 at 6:35 pm

    Nick,
    Great post, as always. I tried the Directory Maximizer just for grins and guess what? There were little to no results and I had to take a shower afterwards because I definitely felt like a spammer after that. Lesson learned.

    Your blog posts are always so helpful, I learn something new everytime. I am a big fan! Keep up the good work.

    Eunice

  • Darren Groves says:
    May 26, 2011 at 7:18 pm

    Hi Nick

    I have been doing so much of the link building and other useful tips you give me via email over the past six months and I have started to see results slowly in some areas, At first it was daunting because I felt like I was spending all my time sitting on my computer of an evening and getting no where. The hardest part is as you say finding quality areas to link and beating people there, challenging even still.

    Darren

  • Nick Stamoulis says:
    May 26, 2011 at 8:56 pm

    Thanks Darren for sharing your thoughts and for reading!

    Take Care,
    Nick

  • Nayanna Chakrbarty says:
    May 27, 2011 at 5:20 am

    Hello Nick,

    Link building is indeed a slow process and I agree there is high level of temptation to take the easy way out and pay someone to do it for you. Thanks for the reassurance that we are all in the same boat of patience to achieve success.

    Nayanna Chakrbarty

  • Kenya safaris says:
    May 27, 2011 at 6:57 am

    this is a great post, just started being serious with link building a few weeks ago after some web geeks took money from me and couldnt deliver. I hope i will make it with my patience

  • Cheryl Gowin says:
    May 29, 2011 at 9:48 pm

    Thanks, I handle the weblink building for our non-profit organization. I have been tempted to purchase links but even 29.95 is a precious amount of money for a non-profit. I guess I’ll stick with my plan of one a day building links.

  • Where to Focus Your Link Building Efforts says:
    November 18, 2011 at 8:02 am

    [...] and spent time properly optimizing every page of your website, the next phase of an SEO campaign is link building. Inbound links to your website establish search engine trust and build brand visibility across the [...]

^ Back to Top ^