Build Links Through Social Media
For the first years when social media made it onto the playing field of marketing companies where not sure what to do with it, now if you avoid it you could face a serious downfall with your business. SEO and social media go hand-in-hand and has become a crucial ingredient to marketing any business. There are however distinct methods to the madness that can help your websites SEO over time.
Contests: One of the goals of social media will be to have your audience push your message out through their channels by the form of retweets, Facebook like buttons and blog posts. That is when your efforts will really start to pay off how they should. When you can get an audience member writing a blog post on your promotion those natural links are going to lead to great SEO.
Viral: A viral marketing campaign pushed through the social channels can lead to an amazing amount of links pointing to your website. A great example of viral marketing is the Blendtec iPhone video that has reached an astonishing 8.5 million views on YouTube and generated something in the ball park of 6-7 thousands one way links. This is an example of social media creating a fierce amount of publicity and links.
Kicking and Screaming: Are you upset about something in your industry? Let the world know because it might just create some really nice one way links pointing your blog or website. People like it when others are mad about something, as strange as that sounds they might just jump into the conversation and help out spreading your message. This could also lead to some really great one way links pointing to your website over time.
All it really takes is some creative outside the box thinking. If you have a team of employees don’t be scared to get everyone’s input. Have a brainstorming session and get everyone’s say about how to really kick things up on the social front to generate some nice one way links pointing to your website. Social media is not just about letting people know you just made your coffee too hot it is also about leveraging your voice and your message.
13 Responses to “Build Links Through Social Media”
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Nick Stamoulis:
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Speaking of social media contests, have you seen Wildfireapp? I use their services when setting up viral contests for some clients, they make it easy.
Hi Francois,
Thanks for reading and your comment!
I will check out Wildfireapp and will report back to our visitors on this…Thanks!
SEO isn’t only about code manipulation anymore. Link building isn’t done only by exchanging it and so on. If you’re not on social media, you won’t be able to say you’re out there on the web building your network of fans and followers who are there ready to vote for you (post a link to your site).
What you’ve mentioned is very much true Nick. Thanks for sharing it with us.
Rahman Mehraby
Site Booster Blog
Hi Rahman,
Thanks for reading and sharing your thoughts!
I manage about 5 fan pages and one of them has a PR of 5. They are great for creating links to your pages.
Excellent view point on this subject. I`ve been looking for a way to use facebook and now you have shown me – good stuff thank you – keep posting
Dear Nick,
We are in the very early stages of setting up a new website and busy researching everything at the moment.
We enjoy receiving the tips and find them very useful…so thank you and keep them coming.
It will take time to build and you are right you just have to be patient. Gradually you do see the numbers increasing from double to triple figures, it just takes time. I can still remember when we were in single digits.
Please do have a look at our website http://www.bookinglaterooms.com and do let us know what you think. p.s please remember its in the very early stages so is not complete…but then is any website complete!
Thank you again. Tom.
As a beginner in social media I’m facing some difficulties in how I have to manage at best my brand new Facebook page and blog as well. That’s why I find your articles extremely useful, first of all because they make me think about some aspects which I was not yet aware of.
As for this specific post I was impressed by the last 2 paragraphs and will try to put your advise into practice. In effect, I’m already doing it now but will spread my current odds in social media marketing also on Facebook and appreciate both the help other members will offer me and the backlinks to my website they will generate!
Thanks a lot for such precious inputs.
Thanks for writing this! Great information, I always enjoy reading your tips on SEO. Social Media has really changed the world of networking and SEO. Just as SEO isn’t just about coding anymore, social media isn’t just about adding friends; it’s so much more complex. I remember when it first came out, it was just a tool to stay in touch with friends you met at college or old high school buddies… my my how it’s changed!
Now businesses using it must know how to “socialize” and network across the platforms, they must have a strategy and must be consistent.. and who ever thought the word ‘viral’ would be so important back then.. now content must be “Shareable”!
Anyways, thanks for always keeping the information exciting to read!
I think , you had to explian in detail instead as a brief to get backlink to website. Social media is an excellant marketing tool for bussiness promotion and getting back link too. Most companies are using social media for business promotion and online branding. Thx for sharing this info.
This is very helpful information for social media optimization and link building with SMO….
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Thanks
jacklin jonse
I am a heavy social media user, and have to say that it’s started paying off, getting others to retweet your content is Key.
Also form a facebook group and send them regular digests of your content with plenty of links.
Thanks Everyone for reading and for leaving your comments! Glad this helped!