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Boston Massachusetts SEO Trainings, Workshops, Classes and Seminars

Writing by Nick Stamoulis

Boston Massachusetts SEO firm, Brick Marketing will host another round of Boston SEO Workshops. The Boston SEO Workshops were developed for small business owners and marketing professionals who want to learn about SEO best practices. The workshop will also cover social media and content marketing. The full-day events will be hosted in Boston, Massachusetts and participants of the workshops will not only develop a better understanding of Search Engine Optimization, they will learn how to implement an SEO strategy specific to their business or organization.

Each Boston SEO Workshop is comprised of a morning and afternoon session with an hour long break for lunch. A catered lunch is provided and is included with workshop registration. SEO topics that will be covered in the workshop will include how to optimize each page of a website, how to research SEO keywords, conducting link audits, integrating social media marketing into an SEO strategy, and how to measure the effectiveness and ROI of an SEO program. At the end of the workshop, all attendees have an SEO website review of their site to help jump start their SEO efforts. Additional information about Brick Marketing’s Boston SEO CLICK HERE TO READ MORE...

Atlanta SEO Workshops Hosted By Brick Marketing

Writing by Nick Stamoulis

Search Engine Optimization firm, Brick Marketing is happy to announce full-day Atlanta SEO Workshops. Brick Marketing’s Atlanta SEO Workshops were developed for small business owners and marketing professionals who want to learn SEO best practices, social media, and content marketing. The full-day events will be hosted in Atlanta, Georgia and participants of the SEO trainings will develop a better understanding of Search Engine Optimization and will learn how to develop an SEO strategy that is specific to their business, website, or organization.

The Atlanta SEO Workshop is broken up into a morning and afternoon session with an hour-long lunch break. A catered lunch is provided to al attendees and is included with registration. Taught by one Brick Marketing’s SEO experts, CLICK HERE TO READ MORE...

Using All Your Keywords as Anchor Text

Writing by Nick Stamoulis

Best practice dictates that you can target 2-5 keywords per page during your onsite SEO process. But what happens to all those keywords during the offsite link building and content marketing campaigns? While some site owners might think sticking to the same short list of priority keywords is the best way to go, the Penguin update made anchor text variety even more important. But how can you possibly build links using dozens, if not hundreds, of keywords and their variations as anchor text? The key is to spread the love among your keywords and keep rotating through your list! 1. Write different versions of your boilerplate for press releases. I worked with a company that had a great PR team. Their editorial calendar was always full and CLICK HERE TO READ MORE...

Social Media Goal – Communication

Writing by Nick Stamoulis

Many businesses and organizations have their main social media goal of increasing the number of likes, followers, or subscribers. However, they overlook the fact that Facebook, Twitter, and other social media networking sites are another tool for communication. Social media is another way (in addition to having a blog and email newsletter) to engage with both current and prospective customers, and should be more "social" than promotional. In this week’s video tip, I explain why your overall social media marketing goal shouldn't just be to get followers or "likes," but rather to connect with your audience. Watch this week's SEO video lesson here! For more social media marketing SEO lessons, check out the Brick Marketing social media video lesson CLICK HERE TO READ MORE...

Los Angeles SEO Trainings By Brick Marketing

Writing by Nick Stamoulis

Search Engine Optimization firm, Brick Marketing announces full-day Los Angeles SEO trainings. The SEO workshops are great for small business owners, marketing professionals, and even web designers who interested in learning Search Engine Optimization and white hat SEO best practices. Each Los Angeles SEO Workshop will be hosted by Brick Marketing in Los Angeles, California. Workshop attendees will not only learn about SEO but also how to add social media and content marketing to an SEO program.

Some SEO topics that will be covered in the Los Angeles SEO Workshop will include how to conduct a link audit, SEO research techniques, optimizing web pages with H1 and Meta Tags, and how to search for SEO keywords. The CLICK HERE TO READ MORE...

Who Are You Linking To?

Writing by Nick Stamoulis

Among other signals, Google uses links to help determine your site’s trust value and SERP ranking. Since Google has the ability to crawl the entire web as needed, the search giant knows exactly how many links a website has, where they are coming from, what other sites those sources link to, what “neighborhood” links are around, what anchor text is being used and much more. In short, Google knows everything about a website’s link portfolio, including who you are linking to. The search spiders use those outbound links to travel from one site to the next—where is your site sending them? Google flat out bans link schemes which include link exchanges (“you link to me and I’ll link to you.”) This is in violation of Google's CLICK HERE TO READ MORE...

Call to Action: Top 6 Reasons You Need One

Writing by Nick Stamoulis

This is a guest post written by Jessica Sanders of ResourceNation.com Do you know that a call to action is important to your business? Well, the world of online marketing is valuable, but not if your customers are just wandering without intent. By providing a call to action, you not only get their attention, but help them navigate where you want them to go. While there are many places you can place a call to action, there are 6 major reasons to make better use of it. 1. Generate Leads In this new world of big data – sets of email lists that companies have been collecting for years, for example – it’s in your best interest to collect as much customer data as CLICK HERE TO READ MORE...

Las Vegas SEO Trainings By Brick Marketing

Writing by Nick Stamoulis

Brick Marketing is proud to announce full-day Las Vegas SEO trainings. The Search Engine Optimization firm created their Las Vegas SEO trainings for business owners, marketing professionals, and web designers who are looking to learn the basics of SEO and white hat SEO techniques. Each Las Vegas SEO Workshop will be hosted in Las Vegas, Nevada. In addition to learning Search Engine Optimization best practices, attendees will also learn how to incorporate social media and content marketing into an SEO program.

Brick Marketing developed full-day SEO Workshops for small business owners and working professionals. As it is, a large percentage of businesses lack the financial capability to hire a full service SEO firm, and end up having to manage CLICK HERE TO READ MORE...

Denver SEO Trainings By Brick Marketing

Writing by Nick Stamoulis

Search Engine Optimization firm, Brick Marketing, is happy to announce full-day Denver SEO training hosted in Denver, Colorado. Brick Marketing developed its SEO workshops for business owners, web designers, and marketing specialists who are looking to learn the basics of Search Engine Optimization and white hat SEO best practices. In addition to learning SEO, workshop attendees will learn how to integrate social media and content marketing with their own, personalized SEO programs.

Topics covered in the Denver SEO Workshop will include SEO basics and how the major search engines operate, keyword research tools, how to conduct link audits, optimizing web pages, and SEO research techniques. Each Denver SEO Workshop is divided into a morning and afternoon session. Participants CLICK HERE TO READ MORE...

Why Does Content Creation Have to be So Hard?

Writing by Nick Stamoulis

Hint—it’s not! Most marketers struggle with content creation. Either they don’t have the time, they think their niche is too boring, or they don’t know what to say to make their company stand out. But I’m living proof that content creation isn’t nearly as hard as you think it is! I run a small company and yet we manage to publish 2-3 blog posts across two blogs every day; we submit content to a list of other sites we’ve built guest blogging agreements with and I put together a company newsletter that goes out multiple times each week. I don’t have a 10 person marketing staff to help me get it done, but we make it happen day in and day out. You can too! If CLICK HERE TO READ MORE...

Upcoming SEO Conventions and Why They Work

Writing by Nick Stamoulis

This is a guest post by Amanda DiSilvestro of HigherVisibility. With summer wrapping up, you will notice that many SEO companies and experts are finally ready to hold their annual conventions. SEO and online marketing conventions go on throughout the entire year, but the start of fall always seems to be a great way to kick off the work season for the majority of SEO companies and experts (because summer just doesn’t count, right?). While many other industry conventions might be seen as a “Plan B” type event, SEO conventions are usually quite different. The reason that SEO conventions are so great is because SEO and other online marketing strategies are always changing. Google is constantly making tweaks to its algorithm; thus causing many sites CLICK HERE TO READ MORE...

Article Marketing and Recent Google Updates

Writing by Nick Stamoulis

When Google released it's newest round of updates this year, websites specializing in article submission took a big hit as many sites were hosting poorly produced content from spammers. However, there are still many article websites that have maintained a strong trust factor and can still be used effectively for submitting content as part of an SEO strategy. If done correctly, article marketing can help to boost a site's SEO. However, the content you submit needs to be credible, well written, and informational (not promotional). Good content helps to increase SEO as well as boost your site's credibility as a thought leader. In this video lesson, I explain why you need to create strong and credible content so that if submitted to an article directory site, CLICK HERE TO READ MORE...

Seattle SEO Trainings By Brick Marketing

Writing by Nick Stamoulis

The Search Engine Optimization experts at Brick Marketing are happy to announce Seattle SEO workshop trainings. Designed for business owners, web designers, and marketing specialists, each SEO workshop will instruct participants in the basics of white hat Search Engine Optimization. The Seattle SEO Workshop will be held in Seattle, Washington and will provide a comprehensive overview of both SEO and social media techniques that can be easily integrated into an SEO strategy.

The Seattle SEO Workshop will cover an array of topics including optimizing individual web pages, SEO keyword research, link building strategies, and more. Taught by one the SEO Specialists from Brick Marketing, the workshops are divided into a morning and afternoon session with a catered CLICK HERE TO READ MORE...

Can Helping a Reporter Help Your SEO?

Writing by Nick Stamoulis

Whenever a local reporter calls because they need help with an article about SEO or online marketing I am almost always willing to answer their questions. A half hour on the phone or a quick email answering 4 or 5 questions is well worth my time, even if it’s an extra busy day, because I know that helping a reporter with their story can be a huge boon to my company’s SEO and brand building efforts. Here are three ways that helping a reporter can help your SEO: Link Building If you’re being quoted as a source, be sure to ask the reporter to link back to your website. Getting a link on a local or national news site can be a huge boost to your link CLICK HERE TO READ MORE...

Miami SEO Workshops By Brick Marketing

Writing by Nick Stamoulis

The Search Engine Optimization experts from Brick Marketing are happy to announce full-day Miami SEO Workshops. Hosted in Miami, Florida, the Miami SEO Workshops are designed for business owners and marketing professionals and provides a detailed overview of SEO best practices as well as how to integrate social media and content marketing into an SEO strategy. Participants of the workshop will gain a better understanding of SEO, and will learn how to create and maintain an SEO program tailored specifically for their business or organization.

The full-day Miami SEO Workshop is split into a morning and afternoon session with a catered lunch that is included with workshop registration. The SEO experts from Brick Marketing will CLICK HERE TO READ MORE...

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