Comments on: The Risks of Writing a Company Blog http://www.searchengineoptimizationjournal.com/risks-blog/ Mon, 13 May 2013 21:06:04 +0000 hourly 1 http://wordpress.org/?v=3.5.1 By: Lorraine Grula http://www.searchengineoptimizationjournal.com/risks-blog/comment-page-1/#comment-739833 Lorraine Grula Mon, 21 Nov 2011 17:33:30 +0000 http://www.searchengineoptimizationjournal.com/?p=14804#comment-739833 Thanks Nick. It can indeed take some time to be noticed. My blog took nearly 2 years of steady posting quality content to get good levels of organic traffic. I am not sure if that is an average amount of time or much longer than most, (felt longer) but that is what it took. If I’d had better link building no doubt that time frame would have been shortened.
Thanks.
LG

]]> By: Leo McDevitt http://www.searchengineoptimizationjournal.com/risks-blog/comment-page-1/#comment-739729 Leo McDevitt Mon, 21 Nov 2011 16:38:52 +0000 http://www.searchengineoptimizationjournal.com/?p=14804#comment-739729 A blog is a valuable resource beyond its SEO value. As a corporate blogger, I have used my blog to attract quality visitors to the company site – and keep them engaged.

Consumers that buy high-end consumer products usually do so after several – not one – visit to an e-commerce site. High quality written content that elicits a response e.g. blog comments, retweets, and Facebook “Likes” helps keep visitors focused on the company brand.

If your content doesn’t engage your visitors – and keep them coming back – they will find a site with content that does. The site that engages them is most likely where they will make their purchase.

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