Guest Post Written By Brian Hawkins
If you’ve read enough posts here on Search Engine Optimization Journal. You’ll know that there is no silver bullet to high search engine rankings. So if any SEO firm could guarantee top 10 rankings, it’s simply not worth the risk. Which is why Brick Marketing is a huge advocate of quality original content with its SEO infused social media services
To prove my point why you should obey Google’s Rules:
What would you do if you went to work and noticed that you were no where to be found in the search engines? Plus this was your peak Q4 season that counted for a majority of your ten million dollar plus e-commerce site. Would you start to freak out about how you were going to move a quarter of a million dollars worth of inventory? That had your own personal house assets as collateral.
This is exactly the moment when Ryan Abood the CEO of GourmetGiftBaskets.com wished he would have NOT taken a search ranking short cut by buying a massive amount of text links. Which is a direct violation of Google’s algorithm. Ryan was left begging at the mercy for re inclusion consideration, before peak holiday sales.
Mr. Abood changed his companies SEO strategy to provide value online through viral marketing efforts to earn social media SEO link bait. So Gourmet Gift Baskets went from buying links to winning records from the world’s largest cup cake to coffee mug.
Ryan shared this personal story as a guest speaker to the BostonSEO.org SEO meetup. That Nick from Brick Marketing sponsors and has spoken several times as the featured presenter.
World’s Longest Phone Call
I’m trying to duplicate’s GourmetGiftBaskets.com success, by being the official time keeper and in part sponsor to a Harvard University student group attempt to achieve the world’s longest phone call. I hope to have a great follow up guest post to share my own case story of social media SEO link bait for Search Engine Optimization Journal readers. Learn more at AWorldRecordAttempt.com
Start thinking about doing something remarkable online! Think about what world record you want to attempt?
About The Author – Brian Hawkins
Brian Hawkins is the assistant organizer for the BostonSEO.org Meetup where Brick Marketing is the official food sponsor. He’s a dot com survivor that went on to work at an SEO agency along side Nick Stimulus. He’s currently the Internet marketing manager for http://www.Pingo.com. A global virtual prepaid calling card service. Follow him at @BrianHawkins