Different Ways You Can Build Links
New webmasters get caught up sometimes in the different methods of link building and lose site of the big picture. Perhaps the most common form of link building is directory submissions. Talk to anyone who has done a fair amount of link building and they will almost always recommend link building through directory submissions (really good quality ones, such as Yahoo! Directory, DMOZ or Business.com). However, directory submissions is one only method of link building. In order to build a more diverse portfolio of links you need to branch out from there.
The most important thing to remember about link building is diversity. It isn’t enough to have high quality links. It isn’t enough to have a high quantity of links. You need to build a good number of high quality links from a variety of sources. It’s called link diversity.
Link diversity is simply the idea that you don’t focus on one particular type of website for your links. For instance, directory submissions. You really need to build links in other ways – in addition to directory submissions. The following list is meant to give you an idea of how you can approach link diversity. It’s not exhaustive.
- Blog Comments
- Online Publicity
- Article Marketing
- Social Bookmarking
- Social Networking Profiles
- Local Profiles
- Video Marketing
- Blogging
- Industry Associations
- Local Profiles
Link building is not so much about getting as many links as you can or about getting as many high quality links as you can, but it’s about getting the right kind of links from the right mix of websites. Be judicious in your link building and don’t focus on one type of website.
13 Responses to “Different Ways You Can Build Links”
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Great article. You are right link building is not only directory submission. As you mention, diversity is a key point and links should come from many different sites. Like your list and would only add forum to it. Participation in forums also contribute to links building. Thanks for sharing.
Hi Nat014,
Great point and addition of forum posting, I agree that is also a great place to generate relevant incoming links as part of the mix…
Fantastic Article and right on the money.
I have been testing this exact theory for the last 8 months with one of my sites and the results have been absolutely amazing when it comes to search engine rankings.
For the first few months I was taking it really slow monitoring everything and saw how fast everything had grown I even have pages indexed in Google virtually as I publish now so I decided to take it up a level.
I have been aggressively getting one way links to my site for the last month and have seen an increase of 300% in traffic since doing this. Using only articles that have been spread all over the internet on directories and virtually thousands of blog sites.
One thing I have realized to stay well clear of is reciprocal links it is a slow process and many webmaster do not keep your links active.
Hi AffiliateX,
Thanks for the commend and for checking in! I think you nailed it right on the money about staying clear of reciprocal linking and that link building is a slow and ongoing process…best of luck with your site
A great list and good point. It’s good to cover all your bases when it comes to linking!
Hi Susan,
Thanks for the comment, it is truly important to take a long term and integrated and relevant long term approach to link building.
Link building is a tedious process. It involves lots of time and energy. AffiliateX has mentioned staying clear of reciprocal linking(rl). Another disadvantage of rl is some mischievious webmasters simply delete their links pointing to you(maybe 2-3 months later) and living your link pointing to them as one-way-link. You become losers instead.
This is very helpful. Thanks a million as always.
I always learn something reading your blog posts.
Cheers sir.
Thanks for the great article. I’ve concentrated on getting links that are in my niche i.e baby-boomers and have always wondered if links from various places had value.
Hi Nick, your surname is very close with mine. Anyway i like your blog and totally agree. Quality linking is superior to increase your ranking on google for a particular give keyword! Must also pay attention to the keyword…… You wan’t to increase your rankings on a niche keyword that people click on. Thats another story but cheers Nick from Perry Tsiamoulis in Sydney
I just had this new website created so I am going to try and link build with this new site. Does it help by tagging your url with some name that describes what your website is about? I am new to seo.
Hi Perry Tsiamoulis,
Yassou! from Boston
Hi Gordon,
Thanks for the question, I am not sure exactly what you are referring to when you mention tagging, are your referring to anchor text or social bookmarking tagging?
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