Webmasters love tools, but how many do you need? Do you need every single tool available or can you get by with just a few. Search Engine Optimization Journal has compiled a list of essential webmaster tools – the ones you can’t get by without:
- Keyword Research Tool - You can spend thousands of dollars on some fancy gadget with bells and whistles or you can opt for the free version that does the job. Google’s Keyword Research Tool works for everyone.
- Link Popularity Check - You’ll need to check your link popularity from time to time. Again, you don’t need a bunch of fancy tools with bells and whistles. Marketleap not only reports your link popularity but it also tells you what your search engine saturation is. Two tools in one.
- Analytics – You can’t fix what you don’t measure. Know your stats. Again, you don’t have to spend a lot of money when you can get it all for free from Google.
- Code-to-Text Checker – Code-to-Text ratio is a very important measure of how well you’ve SEOd your website. Too much code could slow your load time. Know whether your website passes must with SEOChat’s code-to-text checker.
There are other really cool tools you could add to your arsenal. If you thought I was going to say an HTML editor or CMS, well, you can have them but are they essential? If you build your site with a CMS then you don’t need the HTML editor, and vice-versa. But if you want to build a website and you need tools, these tools are the bare minimum essentials. Don’t do anything without them.