This is not a paid review. Nick Stamoulis and Brick Marketing is partnered with the great folks at Wordstream.
An important step in the SEO process is keyword research. Every page of a website needs to be optimized targeting keywords that are specific to the page. The SEO implications of keyword research are huge, since it essentially shapes your whole campaign. Sure, there are numerous free tools out there to assist you in the process, but do you ever wish that it was easier or that you had just a little bit more information? Wordstream, a company that provides Internet marketing software and tools, recently announced the release of a new, comprehensive keyword research suite for both paid and organic search marketers and it might be just what you are looking for.
Wordstream offers a free Keyword Suggestion Tool that identifies the most profitable keywords for a topic. You can also filter single terms by hovering over words to activate the filter button. However, if you are looking for more information you can upgrade to the Wordstream Keyword Research Suite, which provides access to a database of more than 1 trillion unique search queries. It provides access to better data and more of it. Tools such as
a keyword suggestion tool, a keyword niche finder, a keyword grouper, exclusive long-tail keywords, and content creation tools make the keyword research process that much more efficient and help find profitable new niches and clusters of related keywords to target and turn a disorganized list into a manageable, actionable structure.
From an SEO perspective, two components really stick out. The keyword grouper, which will automatically organize your list of keywords into tightly related groups, is very beneficial since it’s important for all keywords on a page to be related to one another. It minimizes the hassle of analyzing and assorting the keywords. The other component that can really be helpful is access to the long-tail database. Free tools, like Google’s, don’t give us access to many long-tails, even though they are extremely important for both SEO and PPC.
Two editions of the Wordstream Keyword Research Suite are available. The Standard Edition includes a keyword suggestion tool, a keyword niche finder, and a keyword grouper. This edition is priced at $329/year. The Extreme Long-Tail Keyword Edition includes everything in the Standard Edition plus access to WordStream’s Extreme Long-Tail Database. It’s a bit pricier at $599/year but this Edition delivers 25% more long-tail keywords, or highly specific terms, that are not available in the standard edition, which is beneficial for those in highly competitive industries, such as e-commerce and affiliate marketing.
If you understand SEO, you know the importance of choosing the right keywords. The Wordstream Keyword Research Suite provides you with all of the necessary tools to do so.